Social Creative Strategist, On-Camera

Courtyard; New York (NY); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health insurance

401(k) plan with employer match

Dog‑fooding stipend

Wellness programs

Job summary

Courtyard is seeking a Social Creative Strategist, On-Camera to define and execute our live content strategy end to end. This role sits at the intersection of culture, performance, social and entertainment, owning how Courtyard shows up through social media.

You’ll be on camera, in product shots and engage live on streams with audiences, creating content that drives engagement and converts viewers into users.

Qualifications

• 3–5+ years creating social-first content.

Responsibilities

• Create high-performing social content across TikTok, Instagram, X, YouTube and emerging channels.

Skills

On-camera presence

Social-content creation

Short-form video

Live streaming

Editing

TikTok

Instagram

YouTube

Collaboration

Tools

Premiere Pro

Final Cut Pro

After Effects

Job description

Job Summary

Courtyard is seeking a Social Creative Strategist, On‑Camera to define and execute our live content strategy end to end. This role will sit at the intersection of culture, performance, social and entertainment, owning how Courtyard shows up through social media. This is not a behind‑the‑scenes role. You’ll be on camera, in the product shots and engage live on streams with our audiences. You’ll be creating content that drives engagement, builds trust and converts viewers into users. You’ll work with our talented Social team to produce high‑impact content across short‑form video, livestreams, and real‑time moments, turning Courtyard into a destination for discovery and entertainment.

You must live within a commutable distance of NYC, as this role will be expected to be in‑office 3x/week.

What You’ll Do

• Create high‑performing social content across TikTok, Instagram, X, YouTube and any new emerging channels and formats (short‑form, clips, graphics, photos).
• Be on camera regularly, hosting, narrative and reacting on streams with the audiences or partners.
• Concept, shoot and edit content end‑to‑end, and must be comfortable with all the latest editing software.
• Develop thumb‑stopping content that spans the world of trading cards, sports, comics and luxury items.
• Capture and react to real‑time cultural and sports moments.
• Experiment across formats, including raw, polished, interviews, podcast style, livestreams and clipping.
• Stay ahead of platform trends, formats and tools (including AI‑assisted content).
• Collaborate closely with internal teams to move fast and ship content daily.
• Continuously test, learn and iterate based on performance.
• Attend events and capture moments, shoot content that can be leveraged across social and paid.

What You’ll Bring

• Minimum of 3–5+ years creating social‑first content.
• Strong on‑camera presence, comfortable speaking to launch audiences digitally and in person.
• Experience with short‑form video and live content / streaming.
• Ability to concept, shoot and edit content independently.
• Deep understanding of what performs across TikTok, Instagram and YouTube.
• High quality bar, strong creative instincts and detail oriented.
• Fast, scrappy and highly execution oriented.
• Collaborative mindset with openness to feedback and iteration.

What You’ll Get In Return

• A dynamic and engaging environment focused on fostering real growth and innovation.
• Opportunities to create amazing products that our customers truly love and value.
• Comprehensive health insurance packages with dependent coverage.
• Competitive salary with ample opportunities for career advancement and development.
• Enjoy the flexibility of a fully remote work environment.
• 401(k) plan with a 4% employer match to help you plan for the future.
• $100 monthly dog‑fooding stipend to support trying out our products firsthand.
• Access to employee wellness programs designed to support your overall well‑being.