Social Content Strategy Lead

Audacy, Inc.

Los Angeles (CA)

Hybrid

USD 66,000 - 75,000

Full time

2 days ago

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Benefits offered by this job

Health benefits

401(k) retirement plan

Paid time off

Job summary

Audacy, Inc. is seeking a Social Content Strategy Manager to elevate our social footprint across radio and podcast channels. You will partner with local markets and editorial teams to craft scalable, platform‑optimized content and campaigns.

You will lead talent development, oversee content production, and apply analytics to drive growth. This hybrid role requires collaborating across programming, promotions, and digital teams to keep our brands relevant and competitive.

Qualifications

Bachelor's degree in a relevant field.
3+ years of professional experience in social media.
Experience within sports media or heavy sports knowledge highly preferred.
Experience with paid social highly preferred.
Experience working with influencers preferred.
Demonstrated experience in social production alongside active, day‑to‑day community management.
Proficiency in video production, specifically tailored for social‑first formats (e.g., Reels, TikTok, Shorts).
Proven hands‑on experience in planning, executing, and optimizing paid social marketing campaigns.
Strong project management skills with a track record of successfully running influencer and creator campaigns.
A deep understanding of social analytics, native platform insights, and performance metrics to drive data‑informed decisions.

Responsibilities

Strategy & Growth: Evolve Audacy’s social presence by working closely with radio and podcast teams to implement growth tactics.
Talent Development: Develop and educate our on-air and podcast talent on effective social strategies to grow their multiplatform footprint.
Content Production: Produce original content (video, audio, graphics, and copy) optimized for each platform, and oversee social production and distribution for premiere Audacy Podcasts.
Local Market Support: Act as an educator and support resource for local markets, enabling them to execute social strategies efficiently and independently.
Cross‑Functional Alignment: Partner closely with programming and promotions teams to ensure on‑air, digital, and social efforts reinforce one another.
Paid Social: Manage and execute paid social marketing campaigns to boost reach and engagement.
Data & Analytics: Use analytics and performance insights to shape strategy, optimize content, and uncover new growth opportunities.
Trend Monitoring: Monitor cultural and platform trends, recommending new tools, formats, and approaches to keep our brands relevant and competitive.