Social Content Creator

Lemonade, Inc.; New York (NY); On-site; USD 110,000 - 132,000; Full time

Job summary

An innovative tech company is seeking a witty Social Content Creator to elevate its brand on social media. This role involves creating captivating content, engaging with audiences, and collaborating with a dynamic creative team. You’ll be responsible for conceptualizing and producing scroll-stopping posts that resonate with our audience while staying ahead of trends. Join a vibrant team that values creativity and autonomy, and help build organic love for the brand through your clever and culturally tuned-in content. If you're passionate about internet culture and have a knack for storytelling, this role is perfect for you.

Qualifications

• Proven experience in social media content creation and copywriting.
• Ability to shoot and edit mobile-first videos creatively.

Responsibilities

• Create engaging content that aligns with our brand's voice.
• Collaborate with the creative team to develop innovative ideas.

Skills

Social Media Content Creation

Copywriting

Creativity

Collaboration

Video Editing

Engagement Strategy

Trend Spotting

Adaptability

Tools

Slack

Figma

Job description

New York, United States | Creative | Full-time

Not your everyday company

Lemonade completely reinvented how insurance works. As a customer-centric tech company, we created an insurance experience that is smart, instant, and delightful.

At Lemonade, you’ll be working with a group of like-minded makers, who get a kick out of moving fast and delivering great products. We surround ourselves with some of the smartest, most motivated, creative people who are filled with positive energy and good karma.

Unlike most publicly traded companies, we’re nimble and efficient. We take pride in the fact that we still think and operate like a startup. We don’t care much about titles and hierarchy and instead focus on innovation, bold moves, and challenging the status quo.

We’re built as a lean, data-driven organization that relies on a common understanding of objectives and goals to provide teams with autonomy and ownership. We don’t like spending our days in meetings and we skip committees altogether. At Lemonade, there’s no such thing as going over someone’s head. We have zero tolerance for bureaucracy, office politics, and lean-back personalities.

As a Public Benefit Corporation and a certified B-Corp, we deliver environmental and social impact using our products and tech. Through our Giveback program, we partner with organizations such as the ACLU, New Story, The Humane Society, Malala Fund, American Red Cross, 360.org, charity: water, and dozens of others, and have donated millions towards reforestation, education, animal rights, LGBTQ+ causes, access to water, and more.

What you’re applying for

We’re on the hunt for a witty, clever, and culturally tuned-in Social Content Creator to bring our brand’s personality to life on social media.

If you’re obsessed with internet culture, have a knack for finding ways to make people stop scrolling, and know when to go big and when to keep it simple, we want to hear from you. Experience creating static and video content for the popular social media platforms is a must.

As our Social Content Creator, you’ll own our social channels—conceptualizing ideas, creating content, crafting copy, and engaging with our audience. Sometimes you’ll fly solo; other times, you’ll team up with our talented team of crazy creative people like you. Either way, you’ll be the one dreaming up ideas and bringing them to life—by any means necessary—through production, editing, and everything in between. We're not just going through the motions on social media—we’re there because we're trying to build organic love for the brand.

In this role, you’ll

1. Create: Develop scroll-stopping content (planned or on the fly) that aligns with our brand’s voice, tone, and social strategy.
2. Engage: Respond to comments using the same wit and humor.
3. Collaborate: Work with the creative team to turn big ideas into social gold.
4. Brainstorm: Spot trends and audience insights, then turn them into clever executions.
5. Deliver: Ensure every post is polished, purposeful, and unmistakably us.
6. Adapt: Stay ahead of trends and keep our brand culturally relevant.

What you’ll need

1. Experience: Show us you’ve done this before. We don’t care how you got here—just that you’ve nailed it somewhere else. Bonus points if your work has gone viral (or should’ve).
2. Copywriting Chops: You know how to write for the moment, in the moment, without making anyone cringe.
3. Creativity: You can take the simplest idea and make it scroll-worthy.
4. Collaboration: You know how to work with a team of creatives without losing your voice (or your cool).
5. Technical Skills: You’re comfortable shooting and editing mobile-first videos, and you can navigate Slack, Figma, or whatever helps keep things moving.
6. Strategy: You understand what drives engagement and know how to measure it.
7. Ability: to work in an office environment a minimum of 3 days a week.
8. Enthusiasm: about learning and adapting to the exciting world of AI – a commitment to exploring this field is a fundamental part of our culture.

*Please note that we are unable to sponsor applicants for work visas.

Unfortunately, we cannot consider applicants from these states; Colorado, California, Montana, Hawaii, New Mexico and Puerto Rico.

Lemonade's US base salary range for this full-time position is $110,000 - $131,500 plus equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Speak to your recruiter to hear more about the specific salary range for your preferred location.

Things to know…

Lemonade is an equal opportunity employer committed to diversity and inclusivity. We never discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. If you require reasonable accommodations due to religious beliefs, pregnancy, or disabilities, let us know at any time.