Social Content & Community Manager

Augustine Agency; Dallas, Northern (TX, KY); Hybrid; USD 60,000 - 90,000; Full time

Job summary

Augustine Agency is seeking a bilingual Social Content & Community Manager to craft native English and Spanish content and lead real-time conversations for AFM across social channels. You’ll shoot, edit, and publish short-form video while building authentic connections with multicultural audiences.

You’ll collaborate with strategists and creatives, stay ahead of cultural trends, and use listening data to refine content. If you’re curious, media-savvy, and community-minded, we want to meet you.

Qualifications

• Fluency in English and Spanish—written and verbal.
• Portfolio or body of work demonstrating ability to concept and create engaging, social-first content, especially short-form video.
• Strong social copywriting skills in English and Spanish with voice, tone, humor, storytelling.
• Deep familiarity with TikTok, Instagram, and other major social platforms.
• Comfort leading and participating in content shoots, including concepting, filming, coordinating production, and appearing on camera.

Responsibilities

• Create social-first content in English and Spanish with emphasis on short-form video and real-time opportunities.
• Lead and participate in social content shoots from concepting to final execution.
• Engage with followers, creators, influencers, and brand advocates in real time.
• Bring AFM’s personality, voice, humor, and energy to life across audiences and platforms.
• Stay ahead of trends and cultural moments to jump in when appropriate.
• Use social listening and performance data to optimize future content.
• Collaborate with strategists, creatives, and account teams to translate ideas into social experiences.
• Experiment with AI and emerging tools to improve workflows while preserving human judgment.

Skills

Bilingual English Spanish

Content creation

Copywriting

Cultural intelligence

On-camera presence

Education

Bachelor’s degree in Marketing/Comms/DM

Tools

Sprout Social

Hootsuite

Job description

Create the content. Join the conversation. Help shape the culture.

At Augustine, we believe great social content does more than get attention—it creates connection, sparks conversation, and builds community.

We’re looking for a bilingual Social Content & Community Manager who lives at the intersection of content, culture, and community. Someone who can spot the moment, find the angle, create the content, and then jump into the conversation it starts.

In this role, you’ll help bring Avocados From Mexico (AFM) to life across social—creating platform-native content in both English and Spanish, producing short-form video, engaging with audiences in real time, and helping one of the most recognizable food brands show up in ways that feel relevant, authentic, and unmistakably social.

And because translating words isn’t the same as translating culture, we’re looking for someone who brings more than bilingual fluency. You understand cultural nuance, humor, trends, and what makes content connect across different audiences.

If you’re a creator at heart, culturally curious, comfortable behind (and sometimes in front of) the camera, and genuinely enjoy being part of the conversation—not just posting into it—we want to meet you.

What You’ll Do

• Create social-first content. Concept and produce engaging content in English and Spanish, with an emphasis on short-form video, social copy, trends, and real-time opportunities.
• Bring ideas to life. Lead and participate in social content shoots—from concepting and filming to coordinating production and supporting final execution.
• Be part of the conversation. Engage with followers, creators, influencers, and brand advocates through comments, messages, mentions, and culturally relevant real-time interactions.
• Make the brand feel human. Bring AFM’s personality, voice, humor, and energy to life while knowing how to adapt for different audiences, platforms, and cultural contexts.
• Stay ahead of what’s next. Keep a pulse on trends, sounds, creators, cultural moments, platform shifts, and conversations—and recognize when there’s an opportunity for the brand to jump in.
• Listen, learn, and optimize. Use social listening, audience feedback, sentiment, and performance data to understand what’s resonating and make the next piece of content even better.
• Collaborate across disciplines. Work alongside social strategists, creatives, account teams, and other Augustine Visioneers to turn strategy and ideas into memorable social experiences.
• Experiment and innovate. Explore AI and emerging tools responsibly to spark ideas, improve workflows, and find smarter ways to create and connect—without losing the human judgment, originality, and cultural intelligence great social requires.

What You Bring

• 2–4 years of experience in social content creation, social media, and/or community management; agency experience is a plus.
• Fluency in English and Spanish—written and verbal—is required.
• Strong cultural intelligence and the ability to create content that authentically connects with multicultural and Hispanic/Latino audiences.
• A portfolio or body of work demonstrating your ability to concept and create engaging, social-first content, especially short-form video.
• Strong social copywriting skills in both English and Spanish, with an instinct for voice, tone, humor, and storytelling.
• Deep familiarity with TikTok, Instagram, and other major social platforms—and an understanding of what works natively on each.
• Comfort leading and participating in content shoots, including concepting, filming, coordinating production, and appearing on camera when appropriate.
• Familiarity with social content creation/editing tools and social management or listening platforms such as Sprout Social, Hootsuite, or similar.
• The ability to use social listening, community feedback, and performance data to make content stronger.
• A bachelor’s degree in Marketing, Communications, Advertising, Digital Media, or a related field, or equivalent relevant experience.
• CPG and/or food and beverage brand experience is a plus.

You’ll Thrive Here If You…

Are curious about culture and what’s happening next. You bring ideas forward instead of waiting for them. You’re comfortable moving quickly without sacrificing quality. You can take feedback, collaborate across disciplines, and pivot when the internet inevitably has other plans.

Most importantly, you understand that great community management isn’t just responding to people—and great content isn’t just creating something that looks good. Both are about understanding the people on the other side of the screen and giving them a reason to connect.

Why Augustine?

At Augustine, you’ll join a collaborative group of Visioneers who believe great ideas can come from anywhere. We value curiosity, creativity, accountability, and people who are willing to challenge themselves and the work to make both better.

You’ll have the opportunity to create for a high-profile brand, experiment with emerging tools and social formats, contribute ideas that can actually make it into the world, and grow alongside people who care about doing meaningful work—and doing it well.

Ready to create, connect, and make some social magic? We’d love to see what you’ve got.