SMB Workflow Product Manager

Hewlett Packard Enterprise; Vancouver, Northern (WA, KY); Hybrid; USD 131,000 - 205,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Long term/short term disability"

Employee assistance program

Flexible spending account

Life insurance

Parental leave (4–12 weeks)

Job summary

HP, Inc. seeks an SMB Workflow Product Manager to shape AI-enabled scanning and office-printing solutions for SMBs. You will translate customer needs into product requirements, drive partnerships with ISVs, and lead cross-functional teams to deliver differentiated, productive workflows.

You will develop strategies, roadmaps, and backlogs, coordinating with engineering, marketing, and sales to accelerate adoption and market impact in a collaborative, fast-paced environment.

Qualifications

• Product management experience, preferably in software, SaaS, workflow automation, document management, scanning, printing, or SMB solutions.
• Experience defining product strategy, roadmaps, requirements, user stories, and Jira-based execution plans.
• Experience developing technology partnerships or co-innovation programs with ISVs, startups, platform providers, or systems integrators.

Responsibilities

• Develop and execute the product strategy for scan AI solutions that improve SMB customer workflows, productivity, and business outcomes.
• Identify, evaluate, and manage strategic ISV partnerships for co-developing and integrating innovative scan AI capabilities.
• Translate customer, market, and partner needs into clear product definitions, requirements documents, user stories, and Jira backlogs.
• Define the strategy and roadmap for MCP-enabled AI agents in the office-printing space, including priority use cases and adoption opportunities.
• Lead cross-functional execution across software, firmware, engineering, design, marketing, sales, and external partners.
• Represent the team’s strategy, roadmap, and priorities at PLC checkpoints, firmware prioritization forums, trade shows, demonstrations, and executive reviews.
• Establish frameworks for prioritizing AI, software, and partner-driven investments based on customer value, business impact, feasibility, and time to market.
• Monitor competitive, technology, and ecosystem trends to identify opportunities for differentiated SMB office solutions.

Skills

Product management

SaaS

workflow automation

document management

scanning

printing

SMB solutions

Education

Four-year or Graduate Degree in Marketing, Business, or related discipline

Tools

Jira

Job description

SMB Workflow Product Manager Description - As the SMB Workflow Product Manager, you will help shape the future of SMB productivity by identifying and advancing innovative software, scan AI, and MCP-enabled agent opportunities. You will connect customer needs, market trends, emerging technologies, and ISV capabilities to inform product strategy and accelerate the development of differentiated solutions. Working cross-functionally with product, engineering, marketing, sales, business leadership, and external partners, you will turn complex insights into clear priorities, actionable requirements, and compelling strategies that strengthen our ecosystem and make everyday work simpler, smarter, and more productive.

Mission

Lead the strategy, development, and adoption of AI-enabled scanning and office-printing solutions by partnering with ISVs, defining customer-focused product requirements, and aligning cross-functional teams around innovation priorities.

Key Responsibilities

• Develop and execute the product strategy for scan AI solutions that improve SMB customer workflows, productivity, and business outcomes.
• Identify, evaluate, and manage strategic ISV partnerships for co-developing and integrating innovative scan AI capabilities.
• Translate customer, market, and partner needs into clear product definitions, requirements documents, user stories, and Jira backlogs.
• Define the strategy and roadmap for MCP-enabled AI agents in the office-printing space, including priority use cases and adoption opportunities.
• Lead cross-functional execution across software, firmware, engineering, design, marketing, sales, and external partners.
• Represent the team’s strategy, roadmap, and priorities at PLC checkpoints, firmware prioritization forums, trade shows, demonstrations, and executive reviews.
• Establish frameworks for prioritizing AI, software, and partner-driven investments based on customer value, business impact, feasibility, and time to market.
• Monitor competitive, technology, and ecosystem trends to identify opportunities for differentiated SMB office solutions.

Experience Requirements

• Product management experience, preferably in software, SaaS, workflow automation, document management, scanning, printing, or SMB solutions.
• Demonstrated experience defining product strategy, roadmaps, requirements, user stories, and Jira-based execution plans.
• Experience developing technology partnerships or co-innovation programs with ISVs, startups, platform providers, or systems integrators.
• Practical understanding of AI/ML applications in document capture, OCR, intelligent classification, workflow automation, or productivity tools.
• Familiarity with agentic AI, MCP, APIs, integrations, and emerging software ecosystems.
• Strong ability to influence cross-functional teams and represent product strategy with senior leaders and external audiences.
• Excellent customer discovery, communication, prioritization, presentation, and stakeholder-management skills.

Education and Experience Required

Four-year or Graduate Degree in Marketing, Business, or any other related discipline or commensurate work experience or demonstrated competence. Typically has 4-7 years of work experience, preferably in product management or a related field or an advanced degree with 3-5 years of work experience.

The pay range for this role is $130,700 to $205,200 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience.

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• Long term/short term disability insurance
• Employee assistance program
• Flexible spending account
• Life insurance
• Generous time off policies, including
• 4-12 weeks fully paid parental leave based on tenure
• 11 paid holidays
• Additional flexible paid vacation and sick leave (US benefits overview)

Job Details

Job - Marketing Schedule - Full time Shift - No shift premium (United States of America) Travel - Relocation

Equal Opportunity Employer (EEO)

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s). Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence. For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal".

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