SMB Account Executive

Studycast; Raleigh (NC); On-site; USD 70,000 - 110,000; Full time

Job summary

Studycast, the cloud-based imaging platform from Core Sound Imaging, is seeking an SMB Account Executive in Raleigh, NC to own the full sales cycle from prospecting to close within an SMB territory. You will engage clinical operations, IT, and procurement stakeholders to build value-based business cases and secure new-logo agreements.

Requirements include 3–5 years of B2B healthcare tech sales, strong pipeline discipline, and Salesforce proficiency.

Qualifications

• 3–5 years of B2B sales experience in healthcare technology or imaging-adjacent solutions.
• Proven ability to prospect, discover, and close net-new business.
• Experience selling to multi-stakeholder environments (clinical + IT + procurement).
• Strong negotiation, forecasting, and pipeline discipline.
• CRM experience, preferably Salesforce, and ability to run structured customer meetings.

Responsibilities

• Own new-logo revenue for SMB accounts: build pipeline, qualify, develop, forecast, and close opportunities.
• Execute full-cycle sales motions: outreach, discovery, product positioning, demonstrations, stakeholder alignment, proposal, negotiation, and close.
• Identify and engage stakeholders across clinical operations, administration, IT, security, and finance/procurement.
• Lead value-based selling: quantify ROI, operational efficiency, and clinical workflow improvements; build business cases.
• Coordinate product demos, workflow reviews, and technical validations with internal teams (Clinical Applications, Product, Security/IT as applicable).
• Navigate procurement requirements: vendor onboarding, security questionnaires, contract redlines, pricing, and approvals.
• Maintain accurate pipeline, close plans, and forecasts in CRM (Salesforce preferred) and follow defined stage exit criteria and hygiene standards.
• Partner cross-functionally with Marketing, SDR support (if applicable), Clinical Applications, and Implementation to ensure smooth handoffs and customer outcomes.
• Track performance against goals (New Logo ARR, pipeline coverage, conversion rates, forecast accuracy, sales cycle time ).

Skills

B2B sales experience

Consultative selling

Stakeholder management

Forecasting & pipeline discipline

Negotiation & closing

Tools

Salesforce

CRM tools

Job description

company

About Core Sound Imaging

Core Sound Imaging, a PSG company, is redefining the future of medical imaging through innovative, cloud-based technology. Our flagship platform, Studycast® , is a comprehensive PACS solution designed to enhance operational efficiency, reduce costs, and accelerate the delivery of patient care.

Studycast seamlessly integrates the entire imaging workflow — from EMR to exam, to report, and back to EMR — within a secure, cloud-based environment. Its intuitive interface enables clinicians to view diagnostic-quality images and generate structured reports anytime, anywhere, ensuring timely and informed clinical decisions. Join us in transforming how healthcare professionals manage and share imaging data through innovation, reliability, and cloud technology.

Join us in transforming how healthcare professionals manage and share imaging data through innovation, reliability, and cloud technology

role

About the role

The SMB Account Executive is responsible for acquiring new small-to-medium sized healthcare customers for Studycast/Core Sound Imaging. This role owns the full sales cycle—from prospecting through close—within an assigned SMB territory and/or vertical focus. Success requires strong pipeline discipline, consultative discovery, and the ability to navigate clinical and administrative stakeholders to close new-logo agreements.

Key Responsibilities

• Own new-logo revenue for SMB accounts: build pipeline, qualify, develop, forecast, and close opportunities.


• Execute full-cycle sales motions: outreach, discovery, product positioning, demonstrations, stakeholder alignment, proposal, negotiation, and close.


• Identify and engage key stakeholders across clinical operations, administration, IT, security, and finance/procurement.


• Lead value-based selling: quantify ROI, operational efficiency, and clinical workflow improvements; build business cases.


• Coordinate product demos, workflow reviews, and technical validations with internal teams (Clinical Applications, Product, Security/IT as applicable).


• Navigate procurement requirements: vendor onboarding, security questionnaires, contract redlines, pricing, and approvals.


• Maintain accurate pipeline, close plans, and forecasts in CRM (Salesforce preferred) and follow defined stage exit criteria and hygiene standards.


• Partner cross-functionally with Marketing, SDR support (if applicable), Clinical Applications, and Implementation to ensure smooth handoffs and customer outcomes.


• Track performance against goals (New Logo ARR, pipeline coverage, conversion rates, forecast accuracy, sales cycle time ).

Required Qualifications

• 3–5 years of B2B sales experience in healthcare technology, SaaS, or imaging-adjacent solutions.


• Proven ability to prospect, run discovery, and close net-new business.


• Demonstrated success selling to multi-stakeholder environments (clinical + IT + finance/procurement).


• Strong commercial skills: consultative selling, negotiation, and close management.


• Proficiency with CRM (Salesforce preferred) and modern sales tools; strong pipeline discipline and forecasting habits.


• Excellent communication skills, executive presence, and ability to run structured customer meetings.

Preferred Qualifications

• Experience in medical imaging environments (radiology/cardiology), imaging workflow, or reporting solutions.


• Familiarity with healthcare security/vendor requirements and procurement processes.


• Experience selling into multi-site groups, regional systems, or outpatient networks.

Key Competencies

Prospecting and pipeline development, discovery, consultative selling, value-based sales execution, territory planning, negotiation, process adherence, cross-functional partnership, accountability, and consistent follow-through.