Site Marketing Manager — Men’s E‑commerce & Brand

180 Fabletics LLC; El Segundo (CA); Hybride; USD 94 000 - 110 000; Plein temps

Avantages offerts par ce poste

Hybrid Work Schedule

Healthcare Plans

Employee Discounts

401k

Annual Bonus Program

Equity Program

Résumé du poste

Fabletics, Inc. is seeking a Site Marketing Manager for the Men’s line to translate brand strategy into engaging, conversion-driven site experiences.

You’ll work with Brand, Creative, Site Merchandising, and Ecomm Ops to ensure on-brand storytelling and optimized performance from homepage to product pages. The role requires 4–6+ years in site/e-commerce marketing, experience with homepage/landing pages, and a data-informed mindset.

Qualifications

• 4–6+ years of experience in site marketing or e-commerce marketing.
• Experience supporting homepage and landing page experiences for a consumer brand.
• Experience executing campaigns and launches across digital channels.
• Experience partnering with Creative, Brand, Merch, and Ecomm Ops teams.
• Data-informed mindset with the ability to interpret performance and support optimization.
• Ideal candidate brings foundational AI literacy and a proactive mindset to experiment with new tech.

Responsabilités

• Support the execution of site marketing campaigns, product launches, and seasonal moments for Fabletics Men.
• Translate brand and marketing priorities into homepage, landing page, and on-site storytelling.
• Execute site campaigns end-to-end, from briefing to launch to optimization.
• Partner with Brand, Creative, and Site Merch teams to ensure consistent messaging and visual storytelling.
• Collaborate with Analytics teams to balance storytelling with conversion performance.
• Support site marketing best practices, including asset hierarchy and customer journey.

Connaissances

Site marketing

E-commerce marketing

Homepage experience

Landing pages

Campaign management

Cross-functional collaboration

Analytics & data-informed

AI literacy

Description du poste

Fabletics, Inc. is seeking a Site Marketing Manager for the Men’s line to translate brand strategy into engaging, conversion-driven site experiences.

You’ll work with Brand, Creative, Site Merchandising, and Ecomm Ops to ensure on-brand storytelling and optimized performance from homepage to product pages. The role requires 4–6+ years in site/e-commerce marketing, experience with homepage/landing pages, and a data-informed mindset.