SFMC Journey Architect: AI-Driven Campaigns

JPMorgan Chase & Co.; Wilmington (DE); On-site; USD 95,000 - 140,000; Full time

Job summary

JPMorgan Chase & Co. is seeking a Salesforce Marketing Cloud Builder-Associate to drive omni‑channel journeys and data‑driven campaigns.

You will design, implement, and optimize customer journeys using Journey Builder and SFMC AI features, working with cross‑functional teams to improve relevance and speed to market. In this role, you will code responsive HTML email templates, collaborate on AI‑enabled use cases, and help automate BAU tasks while ensuring governance and brand standards.

Qualifications

• Bachelor's degree in Information Systems, Information Technology, or Computer Science (or equivalent).
• Experience with Salesforce Marketing Cloud and Segment or CDP platforms.
• Expertise in Journey Builder for seamless customer experiences.
• Strong ability to design and code responsive HTML email templates.
• Knowledge of omni‑channel journey design and SFMC AI capabilities.
• Experience working in Agile environments and collaborating with analytics/product teams.

Responsibilities

• Design and execute Salesforce Marketing Cloud campaigns for omni‑channel customer journeys.
• Develop and optimize journeys using Journey Builder with AI-driven optimization and testing.
• Create responsive HTML email templates for multi‑device delivery.
• Collaborate with Marketing teams to translate business goals into AI-enabled use cases.
• Develop automation processes to streamline repetitive tasks while maintaining governance.

Skills

Salesforce Marketing Cloud

Journey Builder

HTML email design

AI capabilities

Agile

Cross-functional collaboration

Analytics collaboration

Education

Bachelor's degree in Information Systems/IT/CS

Tools

Segment

CDP platforms

Job description

JPMorgan Chase & Co. is seeking a Salesforce Marketing Cloud Builder-Associate to drive omni‑channel journeys and data‑driven campaigns.

You will design, implement, and optimize customer journeys using Journey Builder and SFMC AI features, working with cross‑functional teams to improve relevance and speed to market. In this role, you will code responsive HTML email templates, collaborate on AI‑enabled use cases, and help automate BAU tasks while ensuring governance and brand standards.