SFMC Campaign Automation Specialist

ICON Consultants, LP; Atlanta (GA); On-site; USD 69,000 - 76,000; Full time

Job summary

ICON Consultants, LP seeks a hands-on Marketing Automation Specialist to support its North America Marketing Automation team. You will build, test, and deploy email campaigns in Salesforce Marketing Cloud (SFMC) and provide steady coverage of the team’s weekly send calendar (approximately 5–7 sends per week).

You will work closely with the marketing automation, development, CRM, and enablement teams. 3–5 years of hands-on SFMC deployment experience are required, including Email Studio, Journey

Qualifications

• 3–5 years of hands-on email deployment experience in Salesforce Marketing Cloud.
• Experience with Email Studio, Journey Builder, and Automation Studio.

Responsibilities

• Build and deploy email campaigns in SFMC end to end, including audience setup, targeting, QA, and deployment.
• Write SQL queries across data extensions to build, segment, and validate audiences.
• Build, monitor, and troubleshoot journeys in Journey Builder and automations in Automation Studio.
• Manage the daily email send calendar and keep campaigns on schedule.
• Collaborate with CRM and enablement teams on audience and data discovery, confirming whether required data exists and, if not, how it can be provisioned.
• Monitor live journeys and campaign operations, and identify and resolve issues quickly.

Skills

Email deployment SFMC

SQL queries

QA practices

Cross-functional collaboration

Clear communication

Tools

Salesforce Marketing Cloud

Journey Builder

Automation Studio

AMPscript

Contact Builder

Audience Builder

Job description

ICON Consultants, LP seeks a hands-on Marketing Automation Specialist to support its North America Marketing Automation team. You will build, test, and deploy email campaigns in Salesforce Marketing Cloud (SFMC) and provide steady coverage of the team’s weekly send calendar (approximately 5–7 sends per week).

You will work closely with the marketing automation, development, CRM, and enablement teams. 3–5 years of hands-on SFMC deployment experience are required, including Email Studio, Journey