SF Media Strategy Lead (Part-Time, Remote)

Aquent; San Francisco (CA); Remote; USD 83,000 - 124,000; Part time

Job summary

Aquent in San Francisco is seeking a Media Planning & Strategy Lead for a part-time, fully remote engagement. The 12-hour-per-week role starts ASAP and runs October through November, focusing on local market insights and a strong, full-funnel marketing approach.

You will collaborate with our agency client’s central strategy and paid media teams to strengthen awareness, consideration and ticket sales through integrated planning and local activation.

Qualifications

• Strong background in integrated marketing, media strategy or event marketing.
• Excellent knowledge of the San Francisco/Bay Area market and local trends.
• Experience developing full-funnel paid marketing campaigns across digital and traditional channels.

Responsibilities

• Local market intelligence for SF media landscape, audience behaviors and calendar.
• Shape and challenge event marketing strategy, including audience targeting, media mix and campaign phases.
• Manage Traditional / Direct Media: TV, BVOD, Cinema, Radio, Print, OOH/DOOH, Direct Digital Display/Video.
• Oversee Digital Platforms: Meta, Google, TikTok, Snapchat, Spotify and other digital audio.
• Programmatic: Display, Online Video, Connected TV, Digital Audio, BVOD, DOOH.
• Explore Paid Partnerships with publishers and creators to amplify reach.
• Leverage local connections to facilitate opportunities and introductions.

Skills

Integrated marketing

Media strategy

Event marketing

SF Bay Area market

Job description

Aquent in San Francisco is seeking a Media Planning & Strategy Lead for a part-time, fully remote engagement. The 12-hour-per-week role starts ASAP and runs October through November, focusing on local market insights and a strong, full-funnel marketing approach.

You will collaborate with our agency client’s central strategy and paid media teams to strengthen awareness, consideration and ticket sales through integrated planning and local activation.