Service Director | San Francisco Bay Area Regional Application

Swickard Auto Group; San Francisco (CA); On-site; USD 180,000 - 240,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Life insurance and supplemental

Paid time off and paid holidays

Executive-level visibility within a 40

Employee vehicle purchase and service

Job summary

Swickard Auto Group in the San Francisco Bay Area is seeking a seasoned Service Director to lead fixed ops across one or more stores. Own service, parts, and body shop P&L, drive CSI, absorption, labor rate, and technician efficiency.

You will develop service and parts managers, align fixed ops with corporate goals, and oversee OEM relationships, warranty administration, and recruitment. This role offers executive visibility within a fast-growing, 40+ rooftop dealer network with growth

Qualifications

• 5+ years of Service Manager or Service Director experience at a franchised dealership -- required
• Luxury or import brand fixed ops leadership experience strongly preferred -- Mercedes-Benz, BMW, Audi, Lexus, Toyota, Honda, Volvo, or comparable platforms represented across our four markets
• Demonstrated absorption performance at or above 100% -- you know what a self-sustaining fixed ops operation looks like and you've built one
• Strong P&L fluency -- you read your department financials, you understand what drives them, and you act on them proactively
• A developer of people -- your service managers, advisors, and technicians perform better because of how you lead them
• Prior DMS experience required -- familiarity with platforms such as CDK, Reynolds & Reynolds, DealerSocket, Tekion, or equivalent
• Valid driver's license with a clean driving record

Responsibilities

• Own the full fixed operations department -- service, parts, and body shop where applicable -- as a unified P&L with full accountability for performance
• Drive CSI, absorption, effective labor rate, technician efficiency, and gross profit to targets -- and hold your leadership team accountable to the same
• Develop service and parts managers -- coaching fixed ops leadership rather than bypassing them, and building the bench strength that supports growth
• Partner with the General Manager and variable ops leadership to align the store's fixed ops performance with overall business objectives
• Oversee manufacturer certification compliance, warranty administration, and OEM relationship management
• Lead recruiting, retention, and development of technicians and service advisors -- fixed ops talent is the foundation of sustainable absorption
• Monitor and act on key fixed ops metrics -- absorption, hours per RO, effective labor rate, technician productivity, parts fill rate, and aged inventory

Skills

Leadership

P&L fluency

CSI knowledge

Absorption mastery

Talent development

Fixed ops expertise

Tools

CDK

Reynolds & Reynolds

DealerSocket

Tekion

Job description

Description

San Francisco, CA | Bay Area | Fixed ops | Service Director | Service Manager | Absorption | CSI | Luxury brand | Import brand | 5+ years required | Pipeline | General application | Veterans encouraged to apply | $180,000 - $240,000+/yr

IS THIS YOU?

• You're a proven fixed ops leader with 5+ years of Service Manager or Service Director experience -- you own CSI, absorption, technician development, and department financial performance, and your track record reflects it
• You lead by building the people and the processes around you, not by managing reactively -- your department runs at a high standard because of the culture you built, not because you're watching every repair order
• You're open to the right opportunity in Portland, Seattle, the Bay Area, or Thousand Oaks and want Swickard to know who you are before a specific role opens

WHO WE ARE

Swickard Auto Group is a hospitality company in the retail automotive space built on one idea -- be the favorite of our guests, our employees, and our manufacturing partners. We operate 40+ dealerships across the West Coast, Alaska, and Hawaii, and whether you're leading a store in Portland or Thousand Oaks, the standard is the same. Do right by people, every time.

WHAT YOU'LL DO

Service Director roles across our markets are single-store fixed ops leadership positions. Responsibilities typically include:

• Own the full fixed operations department -- service, parts, and body shop where applicable -- as a unified P&L with full accountability for performance
• Drive CSI, absorption, effective labor rate, technician efficiency, and gross profit to targets -- and hold your leadership team accountable to the same
• Develop service and parts managers -- coaching fixed ops leadership rather than bypassing them, and building the bench strength that supports growth
• Partner with the General Manager and variable ops leadership to align the store's fixed ops performance with overall business objectives
• Oversee manufacturer certification compliance, warranty administration, and OEM relationship management
• Lead recruiting, retention, and development of technicians and service advisors -- fixed ops talent is the foundation of sustainable absorption
• Monitor and act on key fixed ops metrics -- absorption, hours per RO, effective labor rate, technician productivity, parts fill rate, and aged inventory

WHAT WE'RE LOOKING FOR

• 5+ years of Service Manager or Service Director experience at a franchised dealership -- required
• Luxury or import brand fixed ops leadership experience strongly preferred -- Mercedes-Benz, BMW, Audi, Lexus, Toyota, Honda, Volvo, or comparable platforms represented across our four markets
• Demonstrated absorption performance at or above 100% -- you know what a self-sustaining fixed ops operation looks like and you've built one
• Strong P&L fluency -- you read your department financials, you understand what drives them, and you act on them proactively
• A developer of people -- your service managers, advisors, and technicians perform better because of how you lead them
• Prior DMS experience required -- familiarity with platforms such as CDK, Reynolds & Reynolds, DealerSocket, Tekion, or equivalent
• Valid driver's license with a clean driving record

WHAT WE OFFER

• $180,000 - $240,000+/yr -- range varies by store, brand, and market
• Medical, dental, and vision insurance
• Life insurance and supplemental coverage options
• Paid time off and paid holidays
• Executive-level visibility within a 40+ rooftop organization with an active acquisition pipeline -- Service Directors who perform at Swickard are the first consideration for expanded operational leadership as the organization grows
• Employee vehicle purchase and service discounts

WHY SWICKARD AUTO GROUP

• Swickard's organizational infrastructure -- centralized HR, legal, finance, marketing, and fixed ops best practices -- means a Service Director here focuses on leading the department rather than rebuilding operational foundations from scratch
• A company that promotes from within -- Service Directors who build strong, self-sustaining fixed ops operations at Swickard are the natural pipeline for broader operational and platform leadership roles as the organization expands
• Swickard is one of the fastest-growing dealer groups in the country -- ranked Top 5 in North America for reputation in the automotive industry
• Our HEART values -- Honor, Engage, Anticipate, Respond, Thank -- are the operational standard across every department, fixed ops included