SEO & Website Optimization Specialist – Remote Role

Torentify; United States; Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Paid time off

Health insurance

Dental insurance

Vision insurance

Disability insurance

Life insurance

Job summary

Legal Associations Management (LAM) seeks a Site Health + SEO Specialist to boost the performance, stability, and search visibility of its websites. You will conduct keyword research, monitor SEO health, and implement improvements across WordPress sites.

You will work with the Technology Program Manager, Lead Web Developer, and UX/UI Designer to translate analytics into actionable SEO strategies, maintain plugins, and support content teams with optimization efforts.

Qualifications

• At least 2 years of SEO experience, including hands-on use of Semrush.
• Ability to interpret data and translate insights into clear SEO improvements.
• Working knowledge of WordPress, including plugin updates and routine maintenance.
• Familiarity with keyword research, on-page SEO, and basic technical SEO.
• Experience with Google Search Console and Google Analytics.

Responsibilities

• Improve search rankings through ongoing keyword research and Semrush analysis.
• Identify and resolve technical SEO issues affecting website visibility and performance.
• Review and improve website content based on content gaps, ranking opportunities, and user intent.
• Monitor SEO health scores and take action to improve overall website performance.
• Update plugins and perform routine WordPress maintenance.
• Track ranking changes and website metrics to guide SEO improvements.
• Maintain clean website structures that support long-term growth.
• Translate analytics and data insights into practical SEO recommendations and improvements.

Skills

SEO experience

Semrush

WordPress

Keyword research

On-page SEO

Technical SEO basics

Google Analytics

Google Search Console

Tools

Oxygen Builder

ClickUp

Semrush

WordPress plugins

Job description

About the Company

Legal Associations Management (LAM) is a service and technology company that manages and supports multiple professional associations. It uses established systems, processes, technology, and data to reduce operational workloads, support membership retention, and identify opportunities for business growth.

LAM offers a casual, fast-paced, and collaborative work environment that encourages initiative, clear communication, and personal and professional development.

About the Role

LAM is seeking a Site Health + SEO Specialist to improve the performance, stability, and search visibility of its websites. This role focuses on technical SEO, keyword research, website maintenance, analytics tracking, and content optimization.

You will identify and resolve website issues, monitor SEO performance, and implement improvements that support search rankings and long-term site growth. The position reports to the Technology Program Manager and works closely with the Lead Web Developer and UX/UI Designer.

Key Responsibilities

• Improve search rankings through ongoing keyword research and Semrush analysis.
• Identify and resolve technical SEO issues affecting website visibility and performance.
• Review and improve website content based on content gaps, ranking opportunities, and user intent.
• Monitor SEO health scores and take action to improve overall website performance.
• Update plugins and perform routine WordPress maintenance.
• Track ranking changes and website metrics to guide SEO improvements.
• Maintain clean website structures that support long-term growth.
• Translate analytics and data insights into practical SEO recommendations and improvements.

Required Qualifications

• At least 2 years of SEO experience, including hands-on use of Semrush.
• Ability to interpret data and translate insights into clear SEO improvements.
• Working knowledge of WordPress, including plugin updates and routine maintenance.
• Familiarity with keyword research, on-page SEO, and basic technical SEO.
• Ability to identify issues, take initiative, and implement solutions independently.
• Experience with Google Search Console and Google Analytics.

Preferred Qualifications

• Basic knowledge of HTML or website speed optimization.
• Experience working with Oxygen Builder.
• Familiarity with ClickUp.
• Experience supporting content teams with SEO recommendations.
• Knowledge of accessibility standards.

Reporting Structure

• Reports to the Technology Program Manager.
• Works closely with the Lead Web Developer and UX/UI Designer.

Location and Work Arrangement

• Full-time position.
• Candidates located more than a 45-minute drive from Dothan, Alabama, may work remotely.
• Candidates located within a 45-minute drive of Dothan are required to work in the office.
• Local team members may work remotely one day per week, depending on team needs and role requirements.

Working Hours

Monday to Friday, 8:00 AM–5:00 PM Central Time.

Salary & Benefits

• Paid time off: 80 hours per year, increasing to 120 hours after 3 years and 144 hours after 5 years.
• Sick leave: 5 days per year.
• Paid holidays: 10 days per year, including New Year’s Day, Martin Luther King Jr. Day, Memorial Day, Juneteenth, July 4th, Labor Day, Thanksgiving, the Friday after Thanksgiving, Christmas Eve (half-day), Christmas Day, and the day after Christmas.
• Paid family and medical leave: 4 weeks of paid FMLA leave.
• Health insurance: BCBS plans available, with LAM covering 50% of the cost of individual plans.
• Dental and vision insurance: Two plans available for each; not company-covered.
• Disability insurance: Short-term and long-term coverage fully paid by LAM.
• Accidental life insurance: $20,000 policy provided by LAM.

Equal Opportunity Employer

LAM is an Equal Opportunity Employer committed to creating an inclusive workplace. The company supports professional growth and provides opportunities for advancement.

Start Date

LAM is looking to fill this position as soon as possible, with an ideal start date in January.