SEO Manager (Technical SEO Specialist, Off-page & On-page)

CareLuLu

Miami (FL)

Hybrid

USD 70,000 - 100,000

Full time

14 days+
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Benefits offered by this job

Flexible work environment
Opportunity for career growth

Job summary

CareLuLu is seeking a full-time SEO Manager in Miami, Florida, to improve website performance through technical SEO audits, keyword analysis, and link-building. The role involves collaborating with various teams and optimizing website structure for better user acquisition.

The ideal candidate will have experience with SEO tools, a strategic mindset, and a passion for improving child care access through effective online presence. This position offers competitive pay with a fully remote work environment and career growth opportunities.

Qualifications

  • Experience in conducting technical SEO audits and providing optimization recommendations.
  • Ability to analyze website traffic and identify growth opportunities.
  • Strong understanding of technical SEO documentation and guidelines.

Responsibilities

  • Conduct technical SEO audits and provide optimization strategies.
  • Monitor website metrics and keyword rankings.
  • Collaborate with teams to implement SEO changes.

Skills

Technical SEO audits
Keyword analysis
Link-building strategy
SEO tools management

Tools

Google Search Console
Google Analytics GA4
SEMrush

Job description

SEO Manager (Technical SEO Specialist, Off-page & On-page)

CareLuLu is on a mission to help improve access to safe, affordable, quality child care and early education. We help parents find the right child care or preschool program by providing all the information in one place (photos, program information, cost, verified reviews, etc.). CareLuLu also helps child care programs grow their business while saving time for what truly matters: children.

Full‑time position.

Responsibilities
  • Conduct thorough technical SEO audits of our website to provide recommendations for optimization.
  • Monitor and analyze website traffic, keyword rankings, and other metrics to identify opportunities.
  • Provide regular, clear, and detailed reporting on important metrics and performance.
  • Identify valuable search terms to grow user acquisition and traffic.
  • Optimize website structure, improve speed and mobile friendliness.
  • Develop content strategy to rank for valuable search terms and collaborate with the content team.
  • Find and fix all errors, including duplicate content, crawling and indexing issues.
  • Manage SEO tools including Google Search Console, Google Analytics GA4, and SEMrush.
  • Develop and implement link‑building strategy to acquire backlinks and increase website authority.
  • Work closely with engineering and web development teams to implement technical SEO changes.
  • Create and maintain technical SEO documentation and guidelines for the internal team.
  • Stay up‑to‑date with the latest trends and best practices in technical SEO and search engine algorithms.
Compensation & Benefits

Competitive pay, flexible work environment, fully remote. Opportunity for career growth in a small team working directly with the executive team.

EEO: We are an equal‑opportunity employer and encourage applicants from all backgrounds to apply.

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