SEO Product Manager, AI Growth & Experiments (Remote)

Zillow Group; United States; Remote; USD 129,000 - 205,000; Full time

Job summary

Zillow Group is seeking an SEO Product Manager on the Traffic team to own strategy for SEO surfaces, run experiments, and ship measurable results. You will work with engineering, analytics, content, and marketing to grow organic visits across Zillow, Trulia, and HotPads.

This hands-on role emphasizes building landing pages and calculators with AI coding tools, evaluating impact, and communicating trade-offs. Remote-friendly role with competitive pay.

Qualifications

• 5+ years of related experience in SEO, growth, product management, or a closely related field.
• Strong SEO fundamentals across technical and content SEO.
• Hands-on experience with AI coding and building tools.
• Experience designing and running experiments (A/B tests or SEO split tests).
• Ability to own work end to end with clear goals, metrics and outcomes.
• People-first approach to SEO and sustainable practices.

Responsibilities

• Own a defined set of SEO surfaces and experiments within the Traffic portfolio.
• Prioritize work by impact on organic visits and AI visibility.
• Build and ship with AI coding tools (e.g., Claude Code): landing pages, calculators, prototypes, experiments.
• Partner with engineering when work needs to go further.
• Scale programmatic and community-driven pages with reviews and insights.
• Translate SEO requirements into clearly scoped work and verify outcomes.

Skills

SEO strategy

A/B testing

Google Analytics

Google Search Console

Experimentation

AI coding tools

SQL

Python

HTML/CSS/JavaScript

Tools

Claude Code

Job description

Zillow Group is seeking an SEO Product Manager on the Traffic team to own strategy for SEO surfaces, run experiments, and ship measurable results. You will work with engineering, analytics, content, and marketing to grow organic visits across Zillow, Trulia, and HotPads.

This hands-on role emphasizes building landing pages and calculators with AI coding tools, evaluating impact, and communicating trade-offs. Remote-friendly role with competitive pay.