SEO Manager, Roofing (Remote, Houston)

Blacksmith Agency LLC; Houston (TX); Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency, a AI-first digital agency, seeks an SEO Manager, Roofing to own search for roofing clients across markets. Lead technical roadmap, content priorities, and the ranking story with clients. You’ll be the strategic voice, making the calls and guiding the team.

Role focuses on technical SEO, local & multi-location SEO, and reporting in GA4 and Google Search Console, with writers and AI assisting content drafts. Remote work across Canada, SA, or USA.

Qualifications

• 3+ years hands-on in SEO and client-facing audits.
• Ability to translate data into actionable SEO plans.
• Strong communication for US-based live calls.

Responsibilities

• Own Technical SEO: crawl, indexation, speed, schema, architecture.
• Define keyword strategy and content priorities with writers and AI.

Skills

Hands-on SEO

English communication

Tools

Search Console

GA4

Screaming Frog

Ahrefs

Semrush

Job description

Blacksmith Agency

• Marketing


• Full time


• Remote (Canada, South Africa or USA)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Manager, Roofing you own search for a book of roofing clients (roofing contractors operating across several markets): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.


• Keyword strategy, on-page optimization and content priorities, with writers and AI producing the drafts.


• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.


• Links, local search and multi-location SEO where the client needs it.


• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands-on in SEO: you have run the audits and made the fixes yourself.


• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.


• Agency experience across several clients at once.


• Clear spoken English with US clients on live calls.


• SEO for roofing or similar multi-location businesses is a strong plus.