SEO/GEO Lead — AI-Driven Travel Growth

Propellic; United States; Remote; USD 85,000 - 115,000; Full time

Benefits offered by this job

Remote-first flexibility

Medical, dental, and vision plans + 5%

Generous PTO

Company MacBook

Wellness subsidy

Professional development budget

Autonomy culture

Job summary

Propellic is seeking an SEO/GEO Manager to lead integrated SEO and GEO initiatives for complex travel accounts, blending technical audits, content strategy, and AI-driven visibility.

You will work with Account and Project Managers, deliver implementation-ready analyses, and test new GEO methods while maintaining client relationships and ensuring high-quality deliverables. This remote-first role offers global collaboration and opportunities for professional development.

Qualifications

• 3+ years of SEO experience, including agency environment.
• Expertise across technical SEO, content strategy, authority/link acquisition, measurement, and implementation QA.
• Practical experience with GEO / AI visibility, including how AI Overviews, generative search, answer engines, and citation/source patterns affect discovery.
• Hands‑on experience using AI tools in SEO research, analysis, content planning, QA, reporting, or workflow automation—and curiosity to keep testing.
• Able to turn performance data and technical findings into a clear takeaway for a non‑technical audience.
• Experience serving travel or hospitality clients.
• Eligibility to work in the U.S. or ability to contract internationally.

Responsibilities

• Develop and execute integrated SEO/GEO strategies across technical SEO, content, authority/link acquisition, and AI visibility.
• Build quarterly roadmaps tied to client business goals, North Star metrics, and relevant organic-search and AI-visibility KPIs.
• Produce implementation-ready work, including technical audits, opportunity analyses, keyword/topic research, content briefs, AI-readiness audits, entity and citation analysis, preferred-source monitoring, and content-passage refresh recommendations.
• Analyze performance, diagnose material changes, and translate the data into clear weekly, monthly, and quarterly input for Account Managers.
• Partner with Project Managers on estimates, dependencies, status, QA, and scope/time/budget risks; keep task records, deliverable links, and risk flags current.
• Coordinate with link building, development, Paid Media, and external specialists; review assigned work for quality and Propellic standards.
• Use AI-driven tools for research, analysis, QA, documentation, content planning, and workflow automation where they earn their place—and know when human judgment should override them.
• Test emerging search experiences, GEO methods, tools, and deliverable approaches; document what works so the team can scale it.
• Join client calls as the SEO/GEO subject matter expert when Account Managers need deeper technical or strategic support.

Skills

SEO

GEO

Agency experience

AI in SEO

Technical SEO

Content strategy

Tools

AI tools in SEO

Job description

Propellic is seeking an SEO/GEO Manager to lead integrated SEO and GEO initiatives for complex travel accounts, blending technical audits, content strategy, and AI-driven visibility.

You will work with Account and Project Managers, deliver implementation-ready analyses, and test new GEO methods while maintaining client relationships and ensuring high-quality deliverables. This remote-first role offers global collaboration and opportunities for professional development.