SEO & AEO Growth Specialist – Content & Analytics

Booking.com; United States; Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Hybrid working

Generous PTO

Professional development

Employee discounts

Flexible work arrangements

Job summary

Booking.com is seeking a hands-on SEO/AEO content operations professional to execute our strategy and deliver insights to grow the organic presence of our travel blog and the Booking.com platform.

You will work across research, analysis and content operations, identifying opportunities, supporting internal requests, and ensuring content is published and maintained in our CMS while aligning with business priorities.

Qualifications

• 1–3 years of experience in SEO and/or Content Marketing.
• Working knowledge of SEO fundamentals and international SEO principles.
• Working knowledge of content management systems and content workflows.
• Affinity or experience with technical SEO and larger-scale data analyses.
• Good stakeholder and project management skills.
• Excellent organisational skills, attention to detail and analytical reasoning.
• Able to work independently, manage multiple tasks in a cross-functional, global environment.
• Excellent spoken and written English skills.

Responsibilities

• Conduct market, performance and competitor analyses to identify opportunities for SEO/AEO growth.
• Support with ad hoc research or executional tasks from SEO Strategy Team, Editorial Team and other stakeholders.
• Perform or support with technical SEO audits, large-scale data analyses and dashboards.
• Contribute to monitoring performance of blog content.
• Drive content enrichment initiatives and pipelines to improve content quality (E-E-A-T).
• Publish, update and maintain content in the CMS, keeping portfolio organized and up to date.
• Coordinate with Product for content calendar requests and CMS needs.
• Support large-scale content campaigns, distribution, outreach and ideation.
• Test and incubate potential new content streams before handing to Editorial Team.
• Collaborate with SEO Strategy, Editorial, Localisation, PR and other teams to support shared goals.

Skills

SEO fundamentals

International SEO

Content management systems

Technical SEO

Stakeholder management

Organizational skills

English communication

Project management

Analytical reasoning

Tools

CMS platforms

Job description

Booking.com is seeking a hands-on SEO/AEO content operations professional to execute our strategy and deliver insights to grow the organic presence of our travel blog and the Booking.com platform.

You will work across research, analysis and content operations, identifying opportunities, supporting internal requests, and ensuring content is published and maintained in our CMS while aligning with business priorities.