Senior Web & Product Analytics Specialist (m/f/d)

SIXT; United States; Hybride; USD 67 000 - 100 000; Plein temps

Avantages offerts par ce poste

Lisbon hubs

Hybrid work model

AI tools access

Health insurance for family

Meal allowance

Résumé du poste

SIXT is seeking a Senior Web & Product Analytics Specialist to own the analytical layer behind our digital products used by millions across 100+ countries. You will uncover why users behave as they do and influence what gets built next with data-driven insights.

You’ll build reliable dashboards, track user interactions, and conduct A/B testing while collaborating with global teams to define metrics and ensure data quality across frontend and backend systems. English fluency is essential.

Qualifications

• Hands-on experience as a Digital Product or Web & App Analyst focusing on user behaviour analysis, funnel optimisation, and feature performance measurement.
• Proficient in building dashboards with Looker Studio, QuickSight, and Power BI; experience with Web & App analytics.
• SQL confidently and routinely used for data extraction, transformation, and analysis.
• Solid understanding of how event data is structured, captured, and validated across frontend and backend systems.
• Proactive and thrive in fast-paced environments.
• Collaborates with product managers, engineers, and analysts across global teams.
• Fluent in English for international teamwork.

Responsabilités

• Analyze large datasets to identify trends and improve engagement, retention, and conversion across our digital products.
• Develop dashboards and datasets that serve as the trusted foundation for product decisions — reliable, reusable, and built for the people who act on them.
• Track and analyze customer interactions across our digital products, ensuring data accuracy and identifying friction points and opportunities.
• Conduct A/B testing and experimentation, providing data-driven insights and recommendations that directly influence product decisions.
• Work closely with engineers to ensure the right data is captured on both frontend and backend, validating event tracking quality before any analysis begins.
• Collaborate with product managers, engineers, and analysts across global teams to define metrics, validate assumptions, and drive continuous product improvement.

Connaissances

Digital Product Analytics

Web & App Analytics

SQL

Data Quality

Collaboration

Proactive

English Fluency

Outils

Looker Studio

QuickSight

Power BI

Description du poste

We are looking for a Senior Web & Product Analytics Specialist (m/f/d) to join our team at SIXT. In this role, you own the analytical layer behind digital products used by millions of customers across more than 100 countries. You don't just report what happened — you uncover why it happened, influence what gets built next, and ensure every product decision is grounded in real user behaviour. If you have a strong digital analytics background, a product mindset, and the instinct to ask better questions before building dashboards, this is your opportunity to make a real impact.

YOUR ROLE AT SIXT

• You analyse large datasets to identify trends and improve user engagement, retention, and conversion across our digital products
• You develop dashboards and datasets that serve as the trusted foundation for product decisions — reliable, reusable, and built for the people who act on them
• You track and analyse customer interactions across our digital products, ensuring data accuracy and identifying friction points and opportunities
• You conduct A/B testing and experimentation, providing data-driven insights and recommendations that directly influence product decisions
• You work closely with engineers to ensure the right data is captured on both frontend and backend, validating event tracking quality before any analysis begins
• You collaborate with product managers, engineers, and analysts across global teams to define metrics, validate assumptions, and drive continuous product improvement

YOUR SKILLS MATTER

• Experience You have hands-on experience as a Digital Product or Web & App Analyst, with a focus on user behaviour analysis, funnel optimisation, and feature performance measurement — not financial reporting, supply chain, or operational BI
• Tools/Systems You are proficient in building dashboards in BI tools such as Looker Studio, QuickSight, Power BI and you have experience with Web & App analytics
• SQL You write SQL confidently and use it daily — extracting, transforming, and analysing data is second nature to you
• Data Quality & Architecture You have a solid understanding of how event data is structured, captured, and validated across frontend and backend systems, and you take ownership of tracking quality before building on top of it
• Soft Skills You are proactive and thrive in fast-paced environments
• Collaboration You work closely with global teams, including product managers, engineers, and junior analysts
• Language You are fluent in English to effectively communicate with international teams

WHAT WE OFFER

• The SIXT Lisbon Experience Two of Lisbon's most exciting hubs — Factory Lisboa in Beato and ARTs Lisboa in Parque das Nações — are where you'll find your new home base. Expect a fast-paced, international atmosphere where ideas flow freely, people genuinely look out for each other, and no two days feel quite the same
• Community & International Environment Join a truly global workplace with colleagues from many nationalities. Regular team events, community activities, and inspiring talks with internal and external speakers make our Lisbon hubs more than just an office
• Flexibility & Modern Work Setup Benefit from a hybrid working model with two office days per week and flexible working hours. Our modern offices are designed for collaboration while allowing you the flexibility to work in the way that suits you best
• AI at your fingertips From day one, you'll have access to Claude by Anthropic and SIXTgpt, SIXT's own AI platform, to supercharge your work. We invest in every team member's AI journey: encouraging experimentation, building knowledge, and making sure you're ahead of the curve
• Time Off & Wellbeing Enjoy 28 vacation days per year, an additional day off on your birthday, one volunteer day annually, and private health insurance that also covers your spouse and children free of charge
• Everyday Benefits Receive a yearly Coverflex allowance and a daily meal allowance to make life a little easier every day
• Employee Perks Get exclusive rates on all SIXT services, with special discounts extended to your family and friends. Because great perks are even better when you can share them

About us:

We are a globally leading mobility service provider with a revenue of €4.00 billion and around 9,000 employees worldwide. Our mobility platform ONE combines our products SIXT rent (car rental), SIXT share (car sharing), SIXT ride (taxi, ride, and chauffeur services), and SIXT+ (car subscription), giving our customers access to our fleet of 350,000 vehicles, the services of 4,000 cooperation partners, and around 5 million drivers worldwide. Together with our franchise partners, we are present in more than 110 countries at 2,000 rental stations. At SIXT, top-tier customer experience and outstanding customer service are our highest priorities. We believe in true entrepreneurship and long-term stability and align our corporate strategy with foresight.