Senior Video Producer

Cortland; Atlanta (GA); On-site; USD 90,000 - 135,000; Full time

Job summary

Cortland in Atlanta seeks a Senior Video Producer to own the vision, strategy, and execution of video content that informs, inspires, and engages both internal and external audiences. You will serve as Cortland's primary video production expert, driving creative storytelling, overseeing end-to-end production, and ensuring content supports business objectives while elevating the brand experience.

Responsibilities include leading on-site and studio shoots, managing budgets, and mentoring editors

Qualifications

• 7+ years of professional video production or related experience.
• Bachelor's degree in Film Production, Communications, Marketing, Digital Media, or similar.
• Proven success leading complex video projects from concept to delivery.
• Strong portfolio in storytelling, interviewing, directing, cinematography and post-production.
• Advanced proficiency with Adobe Creative Cloud apps.

Responsibilities

• Own end-to-end video production lifecycle from concept to distribution.
• Develop and execute video content strategy to support priorities and brand.
• Lead on-site and studio productions, directing talent and interviews.
• Manage multiple high-priority projects, budgets, timelines and resources.
• Ensure content aligns with Cortland's brand standards and goals.
• Provide leadership and mentorship to editors and contractors.

Skills

Video leadership

Storytelling

Project management

Stakeholder management

Mentoring

Cross-functional collaboration

Education

Bachelor's degree

Tools

Adobe Creative Cloud

Premiere Pro

After Effects

Photoshop

Audition

Camera operation

Lighting equipment

Audio equipment

Job description

At Cortland, we operate with a forward-thinking approach that challenges conventional norms and actively seeks insights beyond traditional industry boundaries. As a recognized leader in the multifamily sector, our focus on performance, innovation, and disciplined execution continues to drive strong growth and market leadership. We are committed to building a best-in-class organization by empowering top talent with the resources, autonomy, and support needed to deliver results and advance their careers in a high-performance environment.

Role Overview

As the Senior Video Producer, you'll lead the vision, strategy, and execution of video content that informs, inspires, and engages both internal and external audiences. You'll serve as Cortland's primary video production expert, driving creative storytelling, overseeing end-to-end production, and ensuring all content supports business objectives while elevating the brand experience.

• Own the end-to-end production lifecycle for video projects, including concept development, scripting, storyboarding, filming, editing, post-production, and distribution.
• Develop and execute a video content strategy that supports organizational priorities, strengthens brand awareness, and enhances audience engagement.
• Partner with executive leaders, business stakeholders, and communications teams to identify opportunities for impactful video storytelling.
• Lead video productions on-site and in studio environments, directing talent, conducting interviews, and ensuring exceptional visual and audio quality.
• Manage multiple high-priority projects simultaneously, balancing timelines, resources, budgets, and stakeholder expectations.
• Ensure all video content aligns with Cortland's brand standards, messaging, visual identity, and communication goals.

Drive Creative Storytelling

• Create compelling video concepts that bring company initiatives, culture, learning programs, events, and business updates to life.
• Translate complex topics into clear, engaging, and audience-focused visual narratives.
• Provide creative leadership throughout the production process, from ideation through final delivery.
• Collaborate with design, communications, marketing, and content teams to develop integrated multimedia campaigns.
• Stay current on industry trends, production techniques, emerging technologies, and platform best practices to continually elevate content quality and performance.

Manage Production Operations

• Oversee production budgets, equipment, software, and vendor relationships to maximize quality and efficiency.
• Build and maintain a scalable video asset library, including footage, templates, graphics, music, and production resources.
• Establish production standards, workflows, and best practices that improve consistency, efficiency, and scalability.
• Manage content publishing and distribution across internal and external channels, ensuring optimal audience reach and engagement.
• Evaluate video performance metrics and audience insights to inform future content strategies and investment decisions.

Lead, Influence & Collaborate

• Provide leadership, mentoring, and creative direction to video editors, contractors, and other creative contributors.
• Serve as a trusted advisor to senior leaders and stakeholders, consulting on video strategy and content effectiveness.
• Build strong cross-functional partnerships to proactively identify communication opportunities and business needs.
• Foster a culture of creativity, innovation, continuous learning, and operational excellence within the creative process.
• Champion high production standards while cultivating efficient, collaborative ways of working.

Qualifications

• 7+ years of professional experience in video production, multimedia communications, content creation, or a related field.
• Bachelor's degree in Film Production, Communications, Marketing, Digital Media, or a related discipline.
• Proven success leading complex video projects from concept through final delivery.
• Strong portfolio demonstrating expertise in storytelling, interviewing, directing, cinematography, and post-production.
• Advanced proficiency in Adobe Creative Cloud, including Premiere Pro, After Effects, Photoshop, and Audition.
• Expertise operating professional camera, lighting, and audio equipment in a variety of production environments.
• Experience developing content strategies and translating business objectives into compelling visual communications.
• Strong project management, organizational, and prioritization skills in fast-paced environments.
• Exceptional communication, presentation, stakeholder management, and consulting skills.
• Experience managing production budgets, vendors, freelance talent, and agency partners.
• Experience analyzing video performance data and applying insights to improve content effectiveness preferred.
• Ability to lift and transport up to 50 lbs. of production equipment.