Senior Vice President, Communications & Brand Strategy

National Milk Producers Federation; Arlington (VA); Hybrid; USD 180,000 - 280,000; Full time

Benefits offered by this job

Hybrid position

2 remote days per week

7.5 hour work day

Retirement benefits, 11% maximum

Generous paid time off

Office closure between Christmas and N

Free Parking or Metro Benefits

Health, vision and dental benefits

Short-term, long-term, life and disa b

On-site gym

Job summary

The National Milk Producers Federation seeks a Vice President for Communications to serve as a senior strategic advisor to the President & CEO. You will shape the organization’s external and internal narrative, brand strategy, and publications, and lead messaging with key stakeholders.

You will direct digital and social media efforts, oversee publications, and partner with leadership on messaging and policy communications to support member value and public understanding of dairy policy.

Qualifications

• Minimum 7 years of professional experience in communications, journalism, or a related field.
• Executive-level experience, managing staff and advising senior leadership.
• Exceptional knowledge of federal policy and the Washington, DC regulatory landscape.
• Experience in dairy or agriculture is a plus.
• Experience on Capitol Hill or at a trade association is a plus.
• Experience in social media required.
• Bachelor's degree in communications, journalism, or related field; Master's preferred.

Responsibilities

• Set strategic communications direction with senior leadership to forge a coherent organizational message.
• Lead cross-industry message alignment with dairy cooperatives and allied organizations.
• Set digital and social media strategy, directing content planning and production.
• Define digital performance metrics and report results to the President & CEO.
• Set marketing and brand strategy to strengthen member value and public awareness.
• Ensure a consistent brand across NMPF entities and collaborations.
• Oversee editing and production of all NMPF publications.
• Serve as spokesperson and media relations contact for press inquiries and events.
• Lead outreach to dairy stakeholders beyond NMPF membership.
• Promote departmental wins and member stories across channels.
• Lead crisis communications in partnership with other dairy organizations.
• Advise the President & CEO on positioning, reputation, and public policy messaging.
• Direct Communications team's staffing, workflow, and budget priorities.
• Other duties as assigned by President & CEO.

Skills

Executive leadership

Staff management

Strategic communications

Media relations

Crisis communications

Public policy messaging

Content development

Written communication

Interpersonal relations

Travel coordination

Education

Bachelor's degree in communications/journalism

Master's degree

Job description

The National Milk Producers Federation seeks a Vice President for Communications to serve as a senior strategic advisor to the President & CEO. You will shape the organization’s external and internal narrative, brand strategy, and publications, and lead messaging with key stakeholders.

You will direct digital and social media efforts, oversee publications, and partner with leadership on messaging and policy communications to support member value and public understanding of dairy policy.