Senior TV Advertising Account Executive

Nexstar Media Group Inc.; Bakersfield (CA); On-site; USD 60,000 - 90,000; Full time

Job summary

Nexstar Media Group, Inc. in Bakersfield, CA is seeking a Sales Account Executive to generate advertising revenue by calling on agencies and new prospects, delivering persuasive presentations, and building relationships with local businesses.

The role includes creating advertising schedules, explaining benefits, and coordinating with station staff to place ads across media channels while focusing on revenue growth and meeting goals.

Qualifications

• Bachelor's degree in Marketing, Advertising or Mass Communications, or related field.
• Minimum one year of sales experience, preferably in media.
• Valid driver's license with acceptable driving record.
• Experience achieving long-range objectives and implementing strategies.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

Responsibilities

• Generate advertising revenue by calling on established agencies and new prospects.
• Deliver sales presentations to clients.
• Explain to customers how specific types of advertising will help promote their products or services.
• Develop advertising schedules with clients and station personnel responsible for placing advertising.
• Work with clients and station personnel to develop advertisements.
• Maintain assigned accounts and develop new ones.
• Perform other duties as assigned.

Skills

Sales experience

Office equipment proficiency

Education

Bachelor's degree in Marketing, Advertising or Mass Communications, or related field

Job description

Nexstar Media Group, Inc. in Bakersfield, CA is seeking a Sales Account Executive to generate advertising revenue by calling on agencies and new prospects, delivering persuasive presentations, and building relationships with local businesses.

The role includes creating advertising schedules, explaining benefits, and coordinating with station staff to place ads across media channels while focusing on revenue growth and meeting goals.