Senior Talent Marketing Analytics Lead

The GIST Ltd

Chicago (IL)

Hybrid

USD 110,000 - 120,000

Full time

14 days+

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Benefits offered by this job

Discretionary bonus

Benefits

Job summary

The GIST Ltd is seeking a Senior Manager, Talent Marketing Analytics to partner with our Talent Sales and Marketing teams across West Hollywood, New York, and Chicago offices. You will own measurement frameworks, benchmarking methodologies, and analytical standards to ensure credible, scalable insights that move deals forward.

You will translate multi-source data into data-driven narratives, design scalable analytics solutions for audience profiling, brand fit, and market opportunities, and

Qualifications

5–7 years of analytics/insights experience focused on talent/creator marketing.
Strong client-facing analytics experience with pitch materials.
Experience designing measurement frameworks and benchmarking systems from scratch.
Agency or talent industry background preferred.
Experience collaborating with data engineering teams.

Responsibilities

Serve as analytics partner for Talent Sales and Marketing; embed into pitch development.
Define and evolve KPI architecture, benchmarks and data standards.
Surface trends and benchmarks to identify new business opportunities.
Lead third-party analytics vendor evaluation and tool stack ownership.
Communicate analytical requirements with analytics and tech partners.
Develop scalable analytics solutions across use cases like audience profiling and brand fit.

Skills

Excel

PowerPoint

AI tools

SQL

Python

Storytelling

Presentation

Tools

CreatorIQ

Brandwatch

ListenFirst

Job description

You will translate multi-source data into data-driven narratives, design scalable analytics solutions for audience profiling, brand fit, and market opportunities, and

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