Senior Strategy Director

Marketing For Change; Orlando (FL); Hybrid; USD 100,000 - 120,000; Full time

Benefits offered by this job

We care about each other

Comprehensive benefits package

Deliberately developmental workplace

Balance and flexibility

Flat organization

Social change focus

Job summary

Marketing for Change in Orlando is seeking a Senior Strategy Director to guide behavior-change campaigns for health and social impact. You will direct client campaigns, translate research insights into strategy, and lead cross-functional teams across research, digital media, and creative content.

The role calls for a senior leader who mentors others, strengthens client partnerships, and champions a learning culture within a high-performing team.

Qualifications

• 6+ years of experience in integrated campaign leadership, including health-focused work.
• Proven ability to counsel nonprofits, foundations and government agencies.
• Experience translating research insights into measurable behavior change.

Responsibilities

• Own strategic direction across client campaigns focused on behavior change and social impact.
• Counsel diverse clients on research-driven marketing approaches using Behavioral Determinants Framework.
• Lead project execution from development through digital media, research and creative content.
• Mentor strategists and coordinators to drive effective client interactions.

Skills

Integrated campaign leadership

Public health / healthcare

Client relationship management

Research-to-strategy translation

Leadership development

Job description

Marketing for Change is an independent national advertising firm propelled by behavioral science and focused on social change. We are seeking a Senior Strategy Director with a deep understanding of social change missions, and the experience to counsel existing clients and lead marketing/advertising campaigns. This is an ideal role for a leader seeking to direct client campaigns to accelerate impact, especially in the area of health and healthcare.

What You’ll Do

• Own strategic direction across a portfolio of client campaigns where the bottom line is not selling products, but behavior change and social impact.
• Counsel sophisticated nonprofits, foundations, government agencies and others on our use of consumer research and the Behavioral Determinants Framework to drive creative approaches to some of the most daunting challenges of our time, from mental health to healthcare access.
• Lead the account execution of integrated projects from campaign development through implementation across consumer research, digital media, and creative and content development.
• Mentor high-performing strategists, planners and coordinators to lead client-facing interactions and provide the direction and coordination needed for campaigns to succeed.

What We Are Seeking

• A strategic leader with 6+ years of experience in integrated campaign leadership, including experience in public health, healthcare or a related field.
• Proven ability to be a trusted advisor who maintains and grows client relationships.
• Experience translating research insights into breakthrough marketing and communication strategies that produce measurable behavior change for good.
• A deliberately developmental leader of a high-performing team who champions a learning culture.

Job Type

Full-time

Salary Range

Salary will be commensurate with experience, with an expected range between $100,000 - $120,000 per year.

About Marketing for Change

We are an advertising agency that leverages the power of social psychology, neuroscience and behavioral economics to advance social causes. Founded in 2005, Marketing for Change helps foundations, nonprofits, governments and companies “do good better.”

Location

Our work hubs are located in Orlando and just outside Washington, DC, and we very much prefer to hire people willing to locate in those areas. We are mostly a hybrid workforce with staff working together in-person at least one day a week because we value the fun and collaboration that allows.

Some of the perks

• We care about each other. We check in. We advocate and cover for each other. We cheer each other on. And we like to hang out.
• We offer a comprehensive benefits package including vacation, sick and holiday leave, 401(k) matching contributions, and paid parental leave. We offer a range of health plans including PPO and HSA healthcare, as well as dental, disability and life insurance.
• We are a deliberately developmental workplace. That means we will help you develop and pursue professional goals that match your life goals and purpose.
• We prioritize balance and flexibility. We are at our desks most days for 8 hours, not 10. We are open to schedule adjustments and flexible schedules.
• We are a flat organization. Everyone’s ideas are valued. Anyone can spearhead a new company initiative or make change.
• We care about social change. We show up each day as part of a fun and friendly work culture to do inspiring work that makes the world a better place.

Applying for a job can feel a little like sending your application out into the void and hoping a real person is on the other side. At Marketing for Change, one will be.

Real people on our team review every application. We may use technology to make parts of the process easier, but when it comes to getting to know you, considering what you could bring to our team and making hiring decisions, that’s us. We know there’s a real person on the other side of every application, too. Someone who gave us their time, shared a little bit of their story and decided we might be worth exploring.

We don’t take that lightly. And if you’re considering us, we’re genuinely glad you’re here.

To learn more about us, check out MarketingforChange.com.

Marketing for Change is an Equal Opportunity Employer. We believe staff diversity enhances our work. We consider applicants regardless of race, religion, gender identity, age, sexual orientation, religion, national origin, veteran status, or disability.