Senior Staff Solutions Marketing Specialist

Renesas Electronics; Raleigh (NC); On-site; USD 110,000 - 150,000; Full time

Benefits offered by this job

Commission bonus eligible

Job summary

Renesas Electronics seeks a Senior Staff Solutions Marketing Specialist to drive industrial automation engagement and uncover solution opportunities across key customers and channel partners.

The regional lead will collaborate with Sales, Channel Marketing, Product Groups, and System Architects to formulate and execute strategic engagement plans to grow in the Industrial Automation segment, including PLCs, motor control and HMI interfaces.

Qualifications

• 10+ years of experience in business development, field applications engineering, marketing, or related roles.
• Deep understanding of the Industrial Automation market.
• Experience with channel sales and follow-up on leads to build relationships in the field.
• Strong strategic thinking, analytical abilities, and communication skills.
• Ability to work effectively in a matrixed, cross-functional environment across multiple offices worldwide.

Responsibilities

• Engage with key customers to understand requirements and drive solution-level opportunities.
• Engage with channel partners to identify growth opportunities.
• Coordinate with Business Units, Sales, and FAE's in solutions promotion and business development activities.
• Establish and nurture relationships with technical and procurement stakeholders in the infrastructure customer base.
• Understand market and customer requirements and work with Product Groups to define product requirements and roadmaps.
• Identify channel opportunities and collaborate with FAE's, Sales and partners to attack these opportunities.
• Research and monitor competition, market dynamics and design windows and provide recommendations.
• Prepare and refine customer presentations to communicate our value proposition and develop field training material.
• Define and develop product collateral and competitive analyses.

Skills

Strategic thinking

Analytical skills

Communication

Channel sales

Cross-functional teamwork

Relationship building

Education

BSEE

MBA

Job description

Senior Staff Solutions Marketing Specialist

• Full-time
• Employment Type: Regular (PERM)
• Remote Work Available: No

Renesas is an embedded semiconductor solution provider driven by its Purpose 'To Make Our Lives Easier.' As the industry’s leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power.

Solutions Marketing – focus on solutions, engaging with key customers and channel customers in alignment with internal product groups to drive full product promotion and uncover future solution requirements. In this role, you will focus on key customer engagement and broad market channel solutions, driving application‑level opportunities. The primary focus is the Industrial Automation segment, including PLCs, motor control, and HMI interfaces.

As the regional lead, you will drive Renesas system solutions and collaborate closely with Sales, Channel Marketing, Product Groups, and the System Architects to formulate and execute strategic engagement plans to expand growth in this segment.

Responsibilities

Customer Engagement & Opportunity Development

• Engage with key customers to understand requirements, drive solution‑level solutions to secure design wins and drive revenue growth.
• Engage with channel partners and customers to identify additional growth opportunities
• Orchestrate Business Units, Sales, and FAE's in solutions promotion and business development activities.
• Establish and nurture trusting and productive relationships with key technical and procurement stakeholders in the infrastructure customer base.
• Understand market and customer requirements and work with Product Groups to define product requirements and improve product roadmaps.
• Identify channel opportunities and collaborate with FAE's, Sales and channel partners to attack these opportunities.
• Research and monitor competition, market dynamics and design windows, and provide recommendations on required responses and/or actions.
• Prepare and continuously refine customer presentations to best communicate our value proposition. Ensure customer‑facing documents effectively communicate desired messages to maximize impact.
• Define and develop product collateral, competitive analysis, customer presentations and field training material.

• 10+ years of experience in business development, field applications engineering, marketing, or related roles.
• Deep understanding of the Industrial Automation market.
• Experience with channel sales combined with a proven ability to follow up on leads and build relationships in the field.
• Strong strategic thinking, analytical abilities, and communication skills. Capable of conveying complex concepts clearly, concisely, and effectively.
• Ability to work effectively in a matrixed, cross‑functional environment, collaborating seamlessly with teams across multiple offices worldwide.

Education

• BSEE or related fields. MSEE or MBA is a plus.

This position is eligible for a commission bonus. The final offer amount will be determined based on the candidate’s geographic location, relevant experience, and skill set.

Renesas is an embedded semiconductor solution provider driven by its Purpose, To Make Our Lives Easier. With a global team of over 21,000 engineers and problem solvers in more than 30 countries, we offer the opportunity to work on world‑leading technology for Automotive, Industrial, Infrastructure, and IoT, shaping a safer, healthier, greener, and smarter future.

At Renesas, TAGIE is our culture, grounded in being Transparent, Agile, Global, Innovative, and Entrepreneurial. It shapes how we work, grow and deliver on our purpose together. This collaborative spirit and mindset drive our semiconductor technology to transform industries and impact millions of lives.

We believe in rewarding our employees with a competitive benefits package alongside their salary. More information will be provided during the hiring process.

Renesas Electronics is an equal opportunity and affirmative action employer, committed to supporting diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by law. For more information, please read ourDiversity & Inclusion Statement.

Renesas Electronics deals with dual‑use technology that is subject to U.S. export controls regulations. Under these regulations it may be necessary for Renesas to obtain U.S. government export license prior to release of technology to certain persons. The decision whether or not to file or pursue an export license application is at the sole discretion of Renesas.