Senior Staff Product Manager (Data & Signals Connectivity)

Pinterest; New York (NY); On-site; USD 180,000 - 240,000; Full time

Job summary

Pinterest is seeking a Principal PM to lead data and signal quality for our ads measurement stack, driving the vision, roadmap, and execution across CAPI, Tag, Pixel, MMPs, data providers, and partnerships. You will own integration into the Pinterest Ad Stack and partner with ads quality and business platform teams to maximize signal utility.

The ideal candidate has 10+ years as a Product Manager or related role with 5-7+ years in ads data/signals or marketing measurement, plus strong

Qualifications

• 10+ years as a Product Manager or related role in ads data/signals or measurement.
• Strong ability to collaborate with advertisers, creators, partners, and internal teams.
• Experience with data signals in an ads stack and privacy-safe measurement.

Responsibilities

• Own vision and execution of Pinterest's Data and Signal ingestion strategy for Ads Measurement and Performance.
• Own integration into the Pinterest ad stack and collaborate with ads quality, offsite and business platform teams.
• Define multi-year roadmap to ingest and expand signal via partners (MMPs, data providers, RMNs, advertisers, agencies).
• Lead pathways to expand signal coverage through CAPI, server-to-server integrations, Tag, APIs, MMPs, clean rooms, and offline uploads.

Skills

Data quality

Ads measurement

Cross-functional collaboration

Product strategy

Privacy-safe data

Education

Bachelor's degree in CS or equivalent

Tools

CAPI

Tag

Pixel

APIs

MMPs

Job description

• They have expertise and deep understanding of data and signal quality challenges and how to drive privacy safe data ingestion and collaboration capabilities across CAPI, Tag, Pixel, MMPs, DCR and other data sources
• They have worked cross-functionally with engineering, data science, research, PMM, sales, and other partners and can translate complex measurement methods into credible, useful, and scalable products
• Own the vision, building and execution of Pinterest's Data and Signal ingestion and connectivity strategy to drive its Ads Measurement and Performance success
• Own integration into the Pinterest ad stack and partner with ads quality, offsite and business platform teams to maximize signal utility
• Define the multi-year roadmap and drive execution to ingest and build high quality and expanded signal via partners - MMPs, data providers, RMNs, advertisers and agencies etc
• Own and design appropriate pathways to expand signal coverage through CAPI, server-to-server integrations, Tag, APIs, MMPs, clean rooms (DCR), and offline data uploads
• Establish the operating model and OKRs that connect signal health to advertiser trust, measurement credibility, ad performance, and Pinterest's broader ads strategy
• Leverage buy/build/partner approaches to move with speed
• Partner with engineering, DS, PMM and Ads product leaders to ensure signals are accurately ingested and leveraged in the Pinterest Ad Stack
• Represent Pinterest's point of view on industry shifts-including browsers, cookies, MMPs, signal loss, and privacy regulation- and translate them into strategic product bets

The ideal candidate is a Principal PM leader with proven ability to drive data and signal quality for an ads measurement and performance stack10+ years of experience working as a Product Manager or in a related role, including 5-7+ years of substantial ads data/signals or marketing measurement experienceStrong ability to empathize with, anticipate the needs of, and effectively collaborate with a diverse set of stakeholders, including advertisers, creators, Pinners, and internal partnersExperience partnering with engineering, data science, analytics, research, or PMM cross-functional teamsDeep understanding of business metrics and tradeoffs in the context of online platforms or multi-sided ecosystemsStrong evidence of the ability to define new products and strategies in an ambiguous space and to execute from ideation and multi-quarter roadmaps through go-to-market and adoptionDeep understanding of the data and signals ecosystem and how to ensure and improve data signal quality in an ad stack to drive measurement and performance. Areas of experience include privacy-safe measurement, MMPs, CAPI, Tag, Pixel, clean rooms and data partnersPreferred but not required: Experience building advertiser-facing measurement products or working with advertisers and agenciesBachelor's degree in a relevant field such as Computer Science, or equivalent experiencePreferred but not required: Experience with social, video, commerce, or organic-and-paid measurementPreferred but not required: Understanding of attribution, incrementality, marketing mix modeling, or cross-channel measurementThis role will need to be in the office for in-person collaboration 1-2 times/quarter and therefore needs to be in a commutable distance from one of the following office: New YorkWe recognize that the ideal environment for work is situational and may differ across departments. What this looks like day-to-day can vary based on the needs of each organization or role