Senior Software Engineer, Digital Marketing Tech

Live Oak Bank; Wilmington (DE); On-site; USD 129,000 - 180,000; Full time

Job summary

Live Oak Bank is hiring a Senior Software Engineer - Digital Marketing in Wilmington, NC. You will partner with the Digital Marketing team to design, build, and optimize tech that powers acquisition, engagement, and measurement across channels.

You will integrate analytics, tagging, and customer data platforms, driving data quality and scalable solutions for marketing performance. This role emphasizes collaboration with marketing, product, and engineering teams.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 6+ years in software engineering, marketing tech, or analytics.
• Strong coding with Node.js, React, Bootstrap, Python.

Responsibilities

• Serve as tech partner for Digital Marketing, translating objectives into scalable solutions.
• Design and support marketing platforms, data flows, and measurement capabilities.
• Collaborate on attribution, tagging, event tracking, and data collection standards.
• Ensure data quality and governance for reporting and personalization.
• Lead integration with CRM, CDP, and analytics tools for marketing.
• Drive improvements in automation, observability, and reporting.

Skills

Node.js

React

Bootstrap

Python

Cloud tools

Data analytics

Education

Bachelor's degree in Computer Science or related field

Tools

AWS

S3

Lambda

DynamoDB

API Gateway

SQS/SNS

Job description

Live Oak Bank is hiring a Senior Software Engineer - Digital Marketing in Wilmington, NC. You will partner with the Digital Marketing team to design, build, and optimize tech that powers acquisition, engagement, and measurement across channels.

You will integrate analytics, tagging, and customer data platforms, driving data quality and scalable solutions for marketing performance. This role emphasizes collaboration with marketing, product, and engineering teams.