Senior Social Media Manager (NYC)

Born Social; New York (NY); Hybrid; USD 95,000 - 105,000; Full time

Job summary

An innovative agency is seeking a Senior Social Media Manager to elevate brand presence through strategic social media management. In this dynamic role, you'll lead a team, craft compelling content, and engage with communities to drive brand loyalty. You'll work closely with clients, ensuring their vision is realized while fostering a collaborative environment. This position offers the chance to shape social media strategies for renowned brands and contribute to a growing team in a hybrid work setting. If you're passionate about social media and eager to make an impact, this role is perfect for you.

Benefits

20 days vacation

Early finish in summer

Enhanced paid parental leave

Healthy in-office meals

401(k) Savings Plan

Sales commission opportunities

Annual performance bonus

Pre-tax commuter benefits

Full paid medical insurance

Free Citi bike membership

Qualifications

• 3-5 years of experience in social media, preferably agency side.
• Strong understanding of community management and content strategy.

Responsibilities

• Lead social media management and ensure brand voice consistency.
• Oversee content delivery and community engagement strategies.

Skills

Social Media Management

Copywriting

Community Management

Client Communication

Content Ideation

Leadership

Job description

SENIOR SOCIAL MEDIA MANAGER

New York City, USA (Hybrid Working)

A benchmarked salary between $95,000 to $105,000 (DOE) based on your level within our progression framework. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Who we are

Born Social is a full service social media agency designed for the new era of advertising. Our client list includes household names like Guinness, Ford and Smirnoff as well as the next generation of big brands like Captain Morgan and Seedlip.

We're powered by Croud, a leading performance marketing agency. As agencies we work closely to help brands see the value of bringing brand and performance together. As a result you’ll benefit from being part of the Croud Group, office and team.

We're an ambitious team of almost 200 people across the UK & US and not stopping there. We're growing fast, and looking to recruit the next founding members of our US team.

We’re looking for a Senior Social Media Manager to take on the responsibility of setting the standard for industry leading social media management across our clients through delivery and output.

What you'll be doing:

1. Copywriting: responsible for ensuring copy reflects each brand's TOV and mirrors social-first best practices, either through direct delivery or through leadership of Social Media Managers.
   
2. Community Tactics: defining the role of community for getting into culture by identifying reactive and proactive community management opportunities. Ensuring all tactics suggested ladder up to the overall account/campaign strategy.
3. Content ideation and platform strategy: working with our Strategy and Creative teams to translate the creative direction into specific best in class, social-first content.
   
4. Client Communication: building meaningful relationships with our clients in regular meetings or pitches and establishing their trust in us as social media experts through industry-leading output.
5. Delivery and Distribution: overseeing and advising on the distribution of all organic content. Using your sophisticated understanding of the platforms to critique the quality of delivery from Social Media Managers.
6. Creators: owning the translation from strategy to Creator distribution tactics. Identifying key opportunities to partner with Creators and working closely with Social Media Managers to execute effectively.
7. Reporting: collaborating with Media Planners and Social Media Managers to ensure we are capturing the performance of organic output and drawing insights from the data. Translating these into relevant actions for future content.
8. Social Media Manager Leadership: responsible for the leadership of Social Media Managers, ensuring they are developing professionally and personally through leadership of weeklies, monthlies and performance reviews. Supporting and contributing to the hiring of new Social Media Managers when required.

Who we're looking for:

• You have 3-5 years of experience working in social media, agency side.
• You love brands and social media: you're fascinated by brands, how they market themselves, and use social media to do this. You are naturally curious about the developments of the digital world and excited by its potential.
• You are a creative thinker: able to work both independently and collaboratively on ideation for content across social.
• You have pride in your work: we treat our client's brands as our own and are meticulous about our approach. You will take real pride in what you deliver and always strive for perfection.
  
• You have real drive and ambition: you'll be constantly adapting to the ever-growing world of social, and we need people who have the mindset of growth as well as the ambition to get there.

Our values:

Our values aim to pinpoint the magic ingredients for us at our best. We look for people who share our values and can add to our culture.

See Challenge as Opportunity... is about our attitude and to be very clear, this is not a value of optimism, nor is it about loving every challenge.

Say It Simply... is how we communicate. Think of the basic rules of communication - honest, clear, confident.

Do What You Say... is the crux of our reputation and longevity. When you join Born Social, our trust is fully given. It is yours to lose.

Make Each Other Better... is about our culture of collaboration and commitment to development. We are only as good as the people around us so we all take responsibility for developing each other, as well as ourselves.

Consciously Contribute... is bigger than all the others. It ensures we grow right. It broadens our focus beyond Born Social and cements our commitment to doing what’s just, not what’s easy or immediately self-serving.

Benefits

Every Born Social US employee is eligible for the benefits listed here on the Croud careers site which include:

• 20 days vacation a year with 12 public holidays observed.
• Early finish throughout the summer months.
• Enhanced paid parental leave.
• Healthy in-office meals and snacks.
• 401(k) Savings Plan.
• Sales commission with pitch opportunities.
• Annual performance bonus.
• Pre-tax commuter benefits.
• Full paid medical Insurance for employee (including dental and vision).
• Dependent contribution to medical, dental and vision coverage.
• Employer paid life insurance coverage.
• Monthly wellness membership stipend.
• Access to health guidance and wellness resources.
• Free Citi bike membership.
• Hybrid workspace support - home office setup is provided.
• Agile working policy.
• Opportunity to work abroad in Croud’s international offices.
• Regularly scheduled social events and quarterly team offsites.

Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, ethnicity, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.