Senior Social Media Content Manager - Hybrid

Dartmouth College; Hanover (NH); Hybrid; USD 80,000 - 99,000; Full time

Job summary

Dartmouth College in Hanover, NH, seeks a Senior Social Media Manager, Content to lead the content calendar for the main accounts across Instagram, LinkedIn, TikTok, Threads, X, Bluesky and YouTube. You will coordinate contributors, set deadlines, and ensure timely publication while crafting posts.

You'll design and write posts, manage campaigns, and collaborate with campus partners, videographers, and editorial staff to produce engaging content that reflects Dartmouth's priorities and brand

Qualifications

• Bachelor’s degree or equivalent with 5+ years in social media, content, or communications.
• Strong project management skills with multi-piece content tracking and deadlines.
• Experience running a content/editorial calendar with many contributors.
• Experience coordinating work across teams (designers, videographers, partners) with clear briefs.
• Experience planning campaigns spanning several weeks from timeline to launch.
• Clear proactive communication to flag delays/risks early.
• Ability to balance daily posting with longer-term planning.
• Experience using tools like Trello and SproutSocial.
• Solid writing/editing with diverse audiences across platforms.
• Knowledge of Instagram, LinkedIn, TikTok, Threads, X, Bluesky, YouTube formats.

Responsibilities

• Owns content calendar and publishing schedule for Dartmouth’s main accounts.
• Manages weekly content planning and tracks posts from request to publishing.
• Sets deadlines for content, design, and video; follows up with contributors.
• Directs design/video requests and tracks completion.
• Keeps the Director informed about upcoming content and decisions needed.
• Maintains content request/approval/publishing process and suggests improvements.
• Guides social media interns and student video interns on assignments and deadlines.
• Writes post copy and selects visuals for each platform.
• Reviews performance data with the Data Analyst to shape future content.
• Represents the social team at video shoots and collaborates with campus partners.

Skills

Social media management

Content planning

Project management

Editorial calendar

Cross-team coordination

Campaign management

Writing and editing

Analytics

Platform knowledge

Education

Bachelor’s degree

Tools

Trello

SproutSocial

Job description

Dartmouth College in Hanover, NH, seeks a Senior Social Media Manager, Content to lead the content calendar for the main accounts across Instagram, LinkedIn, TikTok, Threads, X, Bluesky and YouTube. You will coordinate contributors, set deadlines, and ensure timely publication while crafting posts.

You'll design and write posts, manage campaigns, and collaborate with campus partners, videographers, and editorial staff to produce engaging content that reflects Dartmouth's priorities and brand