Senior Shopper Marketing Strategist — Frozen Brands

Nestle SA; Solon (OH); On-site; USD 87,000 - 132,000; Full time

Job summary

Nestlé USA is seeking a Shopper Marketing Senior Specialist to lead end-to-end marketing plans for Frozen brands across regional accounts, delivering omnichannel experiences that engage shoppers and drive brand performance.

You will partner with Sales, Brand, and Finance teams to shape campaigns, manage budgets, and build tools for distribution and ROI. This role reports to the Sr. Manager Shopper Marketing, Frozen Division.

Qualifications

• 2+ years minimum experience in Shopper / Customer / Omni / Brand Marketing.

Responsibilities

• Supports annual plan development and executes shopper marketing plans for regional retailers.
• Coordinates day-to-day agency and vendor workstreams with clear briefs, timelines, and brand standards.
• Builds integrated physical and digital campaign recommendations aligned to objectives and retailer opportunities.
• Tracks campaign performance and summarizes results and learnings for manager and cross-functional review.
• Maintains productive relationships with agency partners to support campaign execution and optimization.
• Develops selling tools and presentation materials to help Sales win distribution and unlock investments.

Skills

Shopper marketing

Brand marketing

Omni-channel

Budgeting

Financial acumen

Job description

Nestlé USA is seeking a Shopper Marketing Senior Specialist to lead end-to-end marketing plans for Frozen brands across regional accounts, delivering omnichannel experiences that engage shoppers and drive brand performance.

You will partner with Sales, Brand, and Finance teams to shape campaigns, manage budgets, and build tools for distribution and ROI. This role reports to the Sr. Manager Shopper Marketing, Frozen Division.