Senior SEO Analyst

Porch Group; United States; Remote; USD 86,000 - 121,000; Full time

Job summary

Porch Group is seeking a Senior SEO Analyst to lead organic growth for two consumer-facing brands. In this strategic role, you'll implement comprehensive SEO strategies focused on content and authority building, collaborating closely with various teams to drive measurable results. This position offers a remote work opportunity with a competitive salary and benefits package designed to support employee wellbeing.

Benefits

Comprehensive healthcare options

401(k) plans with employer match

Flexible paid vacation

Employee assistance program

Wellbeing programs and resources

Qualifications

• 6–7+ years of SEO experience focused on content-led growth.
• Strong track record driving SEO success with content strategy.
• Understanding how SEO integrates with site architecture and UX.

Responsibilities

• Own SEO execution across brands integrating analytics and content strategy.
• Conduct keyword research to identify opportunities for visibility.
• Analyze organic performance data to uncover trends.

Skills

Analytical skills

SEO content strategy

Keyword research

Cross-functional collaboration

Technical SEO

Education

6-7+ years of SEO experience

Tools

SEO Clarity

SEMrush

Ahrefs

GA4

Google Search Console

Job description

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Senior Talent Acquisition Partner @ Porch Group

Porch Group is a leading vertical software and insurance platform and is positioned to be the best partner to help homebuyers move, maintain, and fully protect their homes. We offer differentiated products and services, with homeowners insurance at the center of this relationship. We differentiate and look to win in the massive and growing homeowners insurance opportunity by 1) providing the best services for homebuyers, 2) led by advantaged underwriting in insurance, 3) to protect the whole home.

As a leader in the home services software-as-a-service (“SaaS”) space, we’ve built deep relationships with approximately 30 thousand companies that are key to the home-buying transaction, such as home inspectors, mortgage companies, and title companies.

In 2020, Porch Group rang the Nasdaq bell and began trading under the ticker symbol PRCH. We are looking to build a truly great company and are JUST GETTING STARTED.

Job Title: Senior SEO Analyst

Location: United States

Workplace Type: Remote

Job Summary

We’re looking for a Senior SEO Analyst to lead organic growth across two consumer-facing brands within our moving services line of business. Reporting directly to the Head of Organic Marketing, this role is a key contributor to both strategy and execution, with a strong focus on content and authority-building initiatives. The ideal candidate brings a holistic approach to owned media—balancing SEO content strategy with a cross-channel approach. This is a strategic role for someone who knows how to lead SEO initiatives, collaborate cross-functionally, and deliver measurable results that move the business forward.

What You’ll Do

• Own SEO execution across two key brands, integrating analytics, content strategy, and digital PR into a cohesive and impactful owned media approach
• Partner with Editorial, Design, Product and Engineering teams to ensure SEO is embedded across the entire site and content lifecycle
• Conduct in-depth keyword and competitive research to identify opportunities for visibility, ranking improvements, and new content creation
• Develop SEO briefs and oversee content optimization efforts, ensuring published work meets both user needs and search demand
• Analyze organic performance data to uncover insights, spot trends, and drive continuous iteration
• Collaborate with Content, and PR teams to support link-building, digital PR efforts, and topical authority
• Communicate performance updates, roadmaps, and key SEO initiatives to the leadership team
• Create and maintain reporting dashboards to monitor rankings, traffic, engagement, and conversion performance across owned properties
• Stay on top of search engine algorithm updates, industry changes, and evolving SERP features to keep our brands ahead of the curve
• Contribute to forecasting, quarterly planning, and testing frameworks within the SEO and content functions
  
  

What You’ll Bring

• 6–7+ years of SEO experience, with a strong focus on content-led growth and owned media strategy
• Proven track record driving SEO success through content strategy, keyword-driven editorial planning, and on-page optimization
• Understanding of how SEO integrates across content, UX, site architecture, and authority-building efforts
• Strong analytical skills; comfortable using tools like SEO Clarity, SEMrush, Ahrefs, Screaming Frog, GA4, GSC, Looker/Studio, and BigQuery
• Experience working cross-functionally to influence content strategy, shape editorial output, and implement SEO best practices at scale
• Working knowledge of technical SEO, with the ability to partner effectively with engineering teams
• Excellent communication skills, with the ability to present insights, make recommendations, and advocate for SEO to senior stakeholders
• A proactive, resourceful mindset—able to drive projects forward independently while remaining collaborative
• (Bonus) Experience contributing to digital PR or earned media strategies to support organic authority-building
• (Bonus) Prior experience mentoring or managing SEO team members, with aspirations to grow into a people leader
  
  

The application window for this position is anticipated to close in 2 weeks (10 business days) from 6/5/25. Please know this may change based on business and interviewing needs.

At this time, Porch Group does not consider applicants from the following states for remote positions: Alaska, Arkansas, Delaware, Hawaii, Iowa, Maine, Mississippi, Montana, New Hampshire, and West Virginia.

What You Will Get As A Porch Group Team Member

Pay Range*: $86,300 - $120,800 annually

• Please know your actual pay at Porch will reflect a number of factors among which are your work experience and skillsets, job-related knowledge, alignment with market and our Porch employees, as well as your geographic location.
  
  

Additionally, you will be eligible to receive long-term incentive awards, subject to program guidelines and approvals.

Our benefits package will provide you with comprehensive coverage for your health, life, and financial wellbeing.

• Our traditional healthcare benefits include three (3) Medical plan options, two (2) Dental plan options, and a Vision plan from which to choose.
• Critical Illness, Hospital Indemnity and Accident plans are offered on a voluntary basis.
• We offer pre-tax savings options including a partially employer funded Health Savings Account and employee Flexible Savings Accounts including healthcare, dependent care, and transportation savings options.
• We provide company paid Basic Life and AD&D, Short and Long-Term Disability benefits. We also offer Voluntary Life and AD&D plans.
• Both traditional and Roth 401(k) plans are available with a discretionary employer match.
• Headspace is part of our employer paid wellbeing program and provides employees, and their families access to on demand guided meditation and mindfulness exercises, mental health coaching, clinical care and online access to confidential resources including will preparation.
• Brio Health is another employer paid wellbeing tool that offers quarterly wellness challenges and prizes.
• LifeBalance is a free resource to employees and their families for year-round discounts on things like gym memberships, travel, appliances, movies, pet insurance and more.
• Our wellness programs include flexible paid vacation, company-paid holidays of typically nine per year, paid sick time, paid parental leave, identity theft program, travel assistance, and fitness and other discounts programs.
• Our wellness programs include paid vacation of 10 days per year accrued on an hourly basis, company-paid holidays of typically nine per year, paid sick time, paid parental leave, an employee assistance program (EAP), identity theft program, travel assistance, will preparation, and fitness and other discounts programs.
  
  

What’s next?

Submit your application and our Porch Group Talent Acquisition team will be reviewing your application shortly! If your resume gets us intrigued, we will look to connect with you for a chat to learn more about your background, and then possibly invite you to have virtual interviews. What's important to call out is that we want to make sure not only that you're the right person for us, but also that we're the right next step for you, so come prepared with all the questions you have!

Porch is committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard and empowered to bring their full, authentic selves to work.

Porch is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable laws, regulations, and ordinances.

Porch Group is an E-Verify employer. E-Verify is a web-based system that allows an employer to determine an employee's eligibility to work in the US using information reported on an employee's Form I-9. The E-Verify system confirms eligibility with both the Social Security Administration (SSA) and Department of Homeland Security (DHS). For more information, please go to the USCIS E-Verify website.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Software Development

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