Senior SEM & Paid Media Strategist

Adriana's

Irvine (CA)

On-site

USD 90,000 - 130,000

Full time

6 days ago

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Job summary

Adriana's in Southern California seeks a seasoned Senior Digital Marketing Specialist to own large-scale paid media, SEM, and lead generation. You will optimize campaigns across Google Ads, Bing, Meta, and emerging AI channels, balancing performance with brand visibility while driving ROAS.

If you thrive in data-driven environments and AI-driven ad tech, join a collaborative team shaping growth. This role emphasizes aggressive experimentation, conversion optimization, and strategic budget

Qualifications

5+ years hands-on managing large-scale paid search and paid social accounts.
Mastery of Google Ads, Bing Ads, Meta Ads Manager, GA4 and conversion tracking.
Proven history of high-volume lead generation with quality control.
Experience applying modern AI technologies to marketing operations.

Responsibilities

Build, deploy, and refine paid media campaigns across Google Ads, Bing, Meta, and emerging channels.
Maintain focus on SEM to attract high-intent prospects and high-converting leads.
Monitor lead quality via call recordings, transcripts, and live chats to refine strategies.