Senior Salesforce Marketing Cloud Developer

Betsson Group; Kentucky; On-site; USD 85,000 - 120,000; Full time

Benefits offered by this job

Lunch allowance

Private & Life Plan Insurance

Team Building Budget

Corporate Travel Insurance

Events and initiatives (Global)

Professional Development Programs &amp

Internal Career Opportunities

Milestone Birthday

Job summary

Betsson Group is seeking a Senior Salesforce Marketing Cloud Developer to join our Engagement Product Development team. You will drive advanced SFMC implementations, collaborate with cross-functional teams, and shape our loyalty-focused campaigns.

You will configure data extensions, use AMPscript and SSJS, and integrate Salesforce with other systems to deliver personalized, multi-touch communications at scale.

Qualifications

• University degree in Computer Science, Information Systems, or a related field.
• Salesforce Certified Marketing Cloud Developer (or equivalent certification).
• At least 3 years of hands-on experience with Salesforce Marketing Cloud.
• Strong knowledge of Salesforce administration (minimum 1 year).
• Solid understanding of SQL, data modeling, and integration methods.

Responsibilities

• Act as a consultant and technical expert on the Salesforce platform for stakeholders and users.
• Collaborate with cross-functional teams to leverage Salesforce technologies via integrations.
• Set up new business units in SFMC including data points and FTP locations.
• Develop dynamic content in SFMC using AMPscript and SSJS, including REST & SOAP APIs.
• Build audience segments using Data Extensions and SQL; manage Journey Builder content.
• Deliver multi-touch communications with Journey Builder, Automation Studio, Content Builder, and Email Studio.
• Oversee campaigns, triggered sends, data segmentation, and complex workflow rules.
• Oversee ETL across business units and propose best practices for daily automations.
• Define data validation, cleansing, deduplication, and ingestion connectors across Betsson’s ecosystem.
• Assist in SFDC architectural framework and ensure scalability of solutions.
• Serve as SFMC subject matter expert to managers and end-users; gather and implement requirements.

Skills

Salesforce Marketing Cloud

SQL

Data modeling

Integration methods

Communication

Education

University degree in Computer Science, Information Systems, or a related field

Tools

SFMC tools

Journey Builder

Automation Studio

AMPscript

SSJS

Job description

Betsson Group is seeking a Senior Salesforce Marketing Cloud Developer to join our Engagement Product Development team. You will drive advanced SFMC implementations, collaborate with cross-functional teams, and shape our loyalty-focused campaigns.

You will configure data extensions, use AMPscript and SSJS, and integrate Salesforce with other systems to deliver personalized, multi-touch communications at scale.