Senior Salesforce Marketing Cloud / Adobe Experience Cloud Developer & Architect

ISoftech Inc; United States; On-site; USD 140,000 - 190,000; Full time

Job summary

ISoftech Inc is seeking an experienced Senior Salesforce Marketing Cloud (SFMC) / Adobe Experience Cloud (AEC) Developer & Architect to lead digital marketing transformations for a premier banking client.

The role requires enterprise architecture, development, and integration expertise in SFMC and/or AEC, with a focus on secure, compliant, and scalable marketing technology within a regulated financial services environment.

Qualifications

• 8+ years IT experience with 5+ years SFMC/AEC specialization.
• Banking/regulated industry experience preferred.
• Strong architecture, design, and enterprise integrations experience.

Responsibilities

• Lead end-to-end architecture, design, development, and deployment of Salesforce Marketing Cloud (SFMC) and/or Adobe Experience Cloud (AEC) solutions, ensuring alignment with enterprise banking requirements and regulatory standards.
• Translate business and marketing objectives into scalable, secure, and robust technical solutions and architectural roadmaps.
• Architect and oversee complex, multi-step customer journeys using Salesforce Journey Builder, Adobe Campaign, and/or Adobe Journey Optimizer for omnichannel communications.
• Design and manage marketing data architecture, including Data Extensions, Contact Builder, and integrations with Salesforce Sales Cloud, Service Cloud, data warehouses, and third-party systems using secure APIs.
• Ensure compliance with enterprise banking security standards, data privacy regulations such as GDPR and CCPA, and platform governance policies.
• Collaborate with Product Owners, Scrum Masters, business stakeholders, and engineering teams to deliver high-quality solutions in an Agile environment.
• Guide and mentor development teams, promote engineering best practices, and ensure the delivery of scalable, maintainable, and high-performance solutions.

Skills

SFMC

Adobe Experience Cloud

Journey Builder

Data Extensions

API Integration

Security & Compliance

Agile Methodologies

Leadership

Banking domain

Tools

Sales Cloud

Adobe Campaign

Data Warehouses

Job description

We are seeking an experienced Senior Salesforce Marketing Cloud (SFMC) / Adobe Experience Cloud (AEC) Developer & Architect to lead digital marketing and customer engagement technology transformations for a premier banking and financial services client.

The ideal candidate will possess strong enterprise-level architecture, development, integration, and technical leadership experience in Salesforce Marketing Cloud and/or Adobe Experience Cloud. This role involves designing scalable, secure, and compliant marketing technology solutions while driving customer engagement initiatives in a highly regulated financial services environment.

Key Responsibilities

• Enterprise Solution Architecture: Lead the end-to-end architecture, design, development, and deployment of Salesforce Marketing Cloud (SFMC) and/or Adobe Experience Cloud (AEC) solutions, ensuring alignment with enterprise banking requirements and regulatory standards.
• Technical Leadership & Strategy: Translate business and marketing objectives into scalable, secure, and robust technical solutions and architectural roadmaps.
• Campaign & Journey Automation: Architect and oversee complex, multi-step customer journeys using Salesforce Journey Builder, Adobe Campaign, and/or Adobe Journey Optimizer to enable seamless omnichannel communications across Email, SMS, Push Notifications, and Web.
• Data Architecture & Integration: Design and manage marketing data architecture, including Data Extensions, Contact Builder, and integrations with Salesforce Sales Cloud, Service Cloud, enterprise data warehouses, and third-party systems using secure APIs.
• Data Governance, Security & Compliance: Ensure compliance with enterprise banking security standards, data privacy regulations such as GDPR and CCPA, and platform governance policies.
• Agile Delivery: Collaborate with Product Owners, Scrum Masters, business stakeholders, and engineering teams to deliver high-quality solutions in an Agile environment.
• Technical Mentorship: Guide and mentor development teams, promote engineering best practices, and ensure the delivery of scalable, maintainable, and high-performance solutions.

Required Qualifications & Technical Skills

Experience & Background

• 8+ years of overall IT experience, with a minimum of 5+ years of hands‑on experience specializing in Salesforce Marketing Cloud (SFMC) and/or Adobe Experience Cloud (AEC).
• Proven experience designing and implementing enterprise-scale marketing technology solutions.
• Banking, financial services, or other highly regulated industry experience is strongly preferred.
• Demonstrated experience in technical architecture, solution design, development leadership, and enterprise integrations.

Salesforce Marketing Cloud (SFMC) Expertise

• Expert-level proficiency in Salesforce Marketing Cloud modules, including:
• Email Studio
• Journey Builder
• Audience Builder
• Experience designing advanced customer journeys, campaign automation, dynamic content, and personalized communications.
• Strong understanding of Contact Builder, Data Extensions, data modeling, and subscriber management.

Adobe Experience Cloud (AEC) Expertise

• Strong hands‑on architectural and implementation experience with Adobe Experience Cloud solutions, including:
• Adobe Experience Platform (AEP)
• Adobe Target
• Experience with customer segmentation, personalization, journey orchestration, and omnichannel marketing solutions.

Integration & API Expertise

• Proven experience integrating marketing technology platforms with CRM systems, enterprise data warehouses, data lakes, and third-party applications.
• Strong knowledge of REST and SOAP APIs, secure data exchange, and enterprise integration patterns.
• Experience with data synchronization, customer data management, and real‑time or batch integration workflows.

Security, Compliance & Governance

• Strong understanding of enterprise security protocols, data encryption, access controls, and permissioning models.
• Experience implementing secure marketing technology solutions in regulated environments.
• Familiarity with GDPR, CCPA, data privacy requirements, and financial services compliance standards.
• Experience working in Agile/Scrum development environments.
• Strong communication, stakeholder management, problem‑solving, and technical leadership skills.
• Ability to collaborate effectively with business stakeholders, architects, developers, and engineering teams.

Preferred Qualifications

• Salesforce Marketing Cloud or Adobe Experience Cloud certifications.
• Experience working with enterprise banking or financial services clients.
• Experience with large‑scale digital transformation and customer engagement initiatives.
• Strong architectural documentation and solution design capabilities.