Senior Sales Enablement & Content Lead

Medica Services Company LLC; Minnetonka (MN); On-site; USD 63,000 - 108,000; Full time

Benefits offered by this job

Medical benefits

401K contributions

Paid time off

Job summary

Medica is a nonprofit health plan serving communities in Minnesota and beyond. Medica's Sr.

Sales Content Specialist will own onboarding resources, Medicare certification content, broker training resources, and sales support documentation to empower internal sales teams and broker partners. The ideal candidate will develop content across formats (eLearning, guides, videos) and partner with SMEs to ensure content is accurate, accessible, and up-to-date.

Qualifications

• Bachelor's degree in Instructional Design, Education, Communications, Marketing, Business, or a related field, or an equivalent combination of education and experience.
• 5+ years of experience in content development, instructional design, sales enablement, learning and development, knowledge management, or a related field.

Responsibilities

• Manage and maintain the sales resource library and onboarding materials.
• Lead the development and maintenance of a centralized sales knowledge center and content repository.
• Develop and update training guides, job aids, reference materials, SOPs, and process documentation.
• Partner with stakeholders to identify content needs and improve onboarding experiences.
• Ensure content is organized, current, and easily accessible to users.
• Establish content governance processes, including version control, review schedules, and content standards.
• Continuously enhance onboarding resources to support new hire readiness and performance.
• Lead the development and annual maintenance of Medicare certification training.
• Collaborate with compliance, product, and business teams to ensure content aligns with regulatory and business requirements.
• Coordinate training updates, reviews, testing, and deployment activities.
• Communicate training requirements and updates to internal and external audiences.
• Support LMS administration and user support as needed.
• Design and develop training programs and educational resources for broker partners.
• Create content in a variety of formats, including eLearning modules, webinars, presentations, videos, job aids, and reference materials.
• Partner with subject matter experts and business leaders to develop effective learning and communication solutions.
• Support annual Medicare workshop materials and compliance-related training activities.
• Ensure content reflects current products, regulations, and business priorities.
• Support sales enablement initiatives, meetings, and special projects.
• Consult with business partners to identify training, communication, and content needs.
• Develop communications and resources that support sales team readiness and engagement.
• Identify opportunities to improve content organization, accessibility, and effectiveness across the sales organization.

Skills

Content development

Writing and editing

Project management

Stakeholder collaboration

Independent work

Microsoft Office

Articulate Rise

Camtasia

LMS administration

Education

Bachelor's degree in Instructional Design/related field

Tools

SharePoint

Articulate Rise

Camtasia

LMS

Job description

Medica is a nonprofit health plan serving communities in Minnesota and beyond. Medica's Sr.

Sales Content Specialist will own onboarding resources, Medicare certification content, broker training resources, and sales support documentation to empower internal sales teams and broker partners. The ideal candidate will develop content across formats (eLearning, guides, videos) and partner with SMEs to ensure content is accurate, accessible, and up-to-date.