Senior Retail Media Ops Analyst — In-Store & Influencer

The Home Depot; Smyrna (GA); On-site; USD 85,000 - 115,000; Full time

Job summary

The Home Depot is seeking a Sr. Analyst, Advertising Operations in Smyrna, GA to support and optimize our retail media business, with emphasis on In-Store Network and Influencer programs.

You will manage campaign execution, drive process improvements, and ensure successful delivery for supplier advertising across offline and omnichannel media. Collaborate with Sales, Media Strategy, Creative, Product, Analytics, Finance, and external partners to plan, fulfill, QA, and report on campaigns.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, Advertising, Analytics, or a related field.
• Experience supporting retail media, digital advertising, marketing operations, campaign management, or related marketing functions.
• Experience managing advertising campaigns, marketing operations workflows, retail media programs, or advertiser-facing deliverables in a fast-paced environment.
• Understanding of retail media ecosystems, campaign execution processes, and advertiser support models.

Responsibilities

• 15% Communication - Prepare clear and concise reports, charts, tables and presentations to support business decisions across the organization
• 30% Continuous Improvement - Conduct thorough analyses to continually improve business operations, including identifying new growth opportunities, yield management, inventory and supplier selection, and KPIs
• 10% Partnership - Partner with site testing team to define and determine most effective customer experience
• 30% Reporting & Analytics - Drive reporting and analyses of marketing campaigns to internal stakeholders and external suppliers by leveraging multiple, complex data sources
• 15% Transaction Data Analysis - Analyze transaction data to identify purchase triggers and indicators for future value customers in support of predictive and forward-looking marketing campaigns

Skills

Advanced Excel

PowerPoint

Analytical thinking

Cross-functional teamwork

Communication

Education

Bachelor’s degree in Marketing/Analytics/Advertising

Tools

CRM systems

Campaign management tools

Workflow management platforms

Job description

The Home Depot is seeking a Sr. Analyst, Advertising Operations in Smyrna, GA to support and optimize our retail media business, with emphasis on In-Store Network and Influencer programs.

You will manage campaign execution, drive process improvements, and ensure successful delivery for supplier advertising across offline and omnichannel media. Collaborate with Sales, Media Strategy, Creative, Product, Analytics, Finance, and external partners to plan, fulfill, QA, and report on campaigns.