Senior Regional Marketing Leader - Home Services

Legacy Service Partners Career; United States; Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health benefits

401(k) with match

Leadership training

Education stipends

Job summary

Legacy Service Partners is seeking a Senior Regional Marketing Manager to lead brand awareness, demand generation, and revenue growth across assigned partner companies in the residential HVAC, plumbing, and electrical services space.

You will develop multichannel campaigns, optimize digital presence, collaborate with sales and operations, and manage regional budgets to maximize ROI while mentoring local marketing teams.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• MBA preferred.
• Proven experience in marketing management within home services or related field.
• Strong strategic and execution-oriented thinking with ability to align marketing with business objectives.

Responsibilities

• Develop and implement comprehensive marketing strategies and plans to drive brand awareness, lead generation, and customer retention for an assigned region of partner companies.
• Lead multi-channel campaign execution across digital, content, and traditional channels.
• Collaborate with sales, operations, and product development to align marketing initiatives with business goals.
• Monitor campaign performance, analyze KPIs, and provide actionable insights for optimization.
• Manage regional marketing budgets and partner with local GMs to maximize ROI.

Skills

Digital marketing

Analytics tools

Marketing automation

PPC campaigns

SEO

Lifecycle marketing

CRM systems

Education

Bachelor's degree in Marketing, Business Administration, or related field

MBA preferred

Tools

Google Analytics

CRM systems

Marketing automation platforms

Project management tools

Job description

Legacy Service Partners is seeking a Senior Regional Marketing Manager to lead brand awareness, demand generation, and revenue growth across assigned partner companies in the residential HVAC, plumbing, and electrical services space.

You will develop multichannel campaigns, optimize digital presence, collaborate with sales and operations, and manage regional budgets to maximize ROI while mentoring local marketing teams.