Senior Regional Director, EdTech Sales Leadership

edia; California (MO); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Edia is seeking a Senior Regional Director of Sales to lead a team of AEs, drive revenue, and unlock outcomes for districts nationwide. You will coach 8 Account Executives, manage pipeline to 3x coverage, and deliver weekly forecasts while partnering with Marketing, Product, and CS.

West Coast-focused hiring emphasizes building scalable playbooks in a fast-growth EdTech environment. Strong leadership, B2B sales, MEDDPICC mastery, and the ability to adapt in a dynamic market are essential as we

Qualifications

• Experience leading AEs with a track record of quota attainment.
• Skilled in pipeline management and forecasting.
• Ability to coach reps on multi-threading and closing deals.
• Strong communication and influence with teams and executives.

Responsibilities

• Revenue & Pipeline: hit quota with 3x coverage and weekly forecasts.
• Coaching & Development: weekly 1:1s, deal reviews, pipeline inspections.
• Operational Excellence: Salesforce/Gong hygiene and MEDDPICC methodology.
• Cross-Functional Leadership: partner with Marketing, Product, and CS to drive growth.
• Adaptability: lead in a high-growth, changing environment and propose scalable solutions.

Skills

Sales leadership

Forecasting

Strategic sales execution

Communication

Adaptability

Tools

Salesforce

Gong

Job description

Edia is seeking a Senior Regional Director of Sales to lead a team of AEs, drive revenue, and unlock outcomes for districts nationwide. You will coach 8 Account Executives, manage pipeline to 3x coverage, and deliver weekly forecasts while partnering with Marketing, Product, and CS.

West Coast-focused hiring emphasizes building scalable playbooks in a fast-growth EdTech environment. Strong leadership, B2B sales, MEDDPICC mastery, and the ability to adapt in a dynamic market are essential as we