Senior Programmatic Operations Architect (Remote)

Univision; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

TelevisaUnivision is seeking a full-time Sr. Specialist, Programmatic Operations in Miami, FL to define innovative programmatic solutions, analyze partner performance, and collaborate with Product, Yield, and Sales teams.

The role requires a Master’s or Bachelor’s with advertising/marketing experience and knowledge of programmatic, analytics, and data-driven targeting. This is a remote/telecommuting position with equal opportunity employment.

Qualifications

• Knowledge of programmatic advertising, digital advertising, analytics, and optimization tools.
• Experience with data modeling, predictive targeting, and cross‑platform strategy.

Responsibilities

• Define innovative programmatic solutions across multiple formats and platforms.
• Analyze partner performance and provide recommendations to improve programmatic revenue.
• Collect and analyze data on demographics, preferences, and buying habits to identify markets.
• Translate briefs into programmatic strategies aligned with brand goals and KPIs.
• Create and manage programmatic campaigns with automated workflow delivery.
• Monitor pacing, budget allocation, and performance to optimize results in real time.
• Build custom audience segments using DMPs and CRM data integrations.
• Leverage analytics to generate performance reports and troubleshoot monetization issues.
• Create external technical and support documentation across platforms.

Skills

Programmatic advertising

Digital advertising

Analytics

Optimization tools

Education

Master’s degree in Marketing/Advertising or related field

Bachelor’s degree in Marketing/Advertising or related field

Job description

TelevisaUnivision is seeking a full-time Sr. Specialist, Programmatic Operations in Miami, FL to define innovative programmatic solutions, analyze partner performance, and collaborate with Product, Yield, and Sales teams.

The role requires a Master’s or Bachelor’s with advertising/marketing experience and knowledge of programmatic, analytics, and data-driven targeting. This is a remote/telecommuting position with equal opportunity employment.