Senior Programmatic Media Strategist (Remote)

BarkleyOKRP; United States; Hybrid; USD 60,000 - 85,000; Full time

Job summary

BarkleyOKRP is seeking a Senior Programmatic Media Specialist to develop strategies and manage paid programmatic accounts to drive client performance. The role supports campaign development, optimization, and reporting across platforms including Strata, DSPs, and social channels.

The position offers a remote or hybrid work arrangement based on proximity to an office, with a competitive salary range and benefits.

Qualifications

• 1+ years of Media Buying experience preferred
• Knowledge and prior use of buying software (Strata preferred)
• Experience working in a DSP (The Trade Desk preferred)
• Knowledge and utilization of 1st and/or 3rd party data
• Strong organizational and mathematical skills
• Ability to multi-task and deliver work on-time for set deadlines
• Ability to establish good working relationships with media sales reps and negotiate rates/makegoods
• Ability to work effectively with Creative, Account Management, Finance and Project Management teams
• Ability to communicate effectively within a team and with clients

Responsibilities

• Helps with campaign development, stewardship, optimization, and reporting within various platforms, such as Strata, DSP, Facebook/Instagram, Twitter, Snapchat, etc.
• Builds relationships and maintains ongoing communications with media representatives.
• Negotiates the best possible rates, placements and added value across managed service and PMP placements, documenting accordingly to share out with the larger team.
• Integral activation lead in key client communication.
• Designs optimal buys in terms of cost efficiency, goal delivery and vendor agreements.
• Updates Supervisor on status of current accounts and elevates issues timely.
• Helps with campaign tracking setup and implementation before launch of a campaign with Ad Operations support.
• Provides support in creation of all reporting dashboards and helping develop reporting insights.
• Helps facilitate media reconciliation with finance to process vendor invoicing.
• Responsible for tracking spend against approved budgets and adheres to client budgets while meeting objectives.
• Stays current on media trends and opportunities in the industry.
• Other duties may be assigned.

Skills

Media buying

Strata

The Trade Desk

First/third party data

Organization

Multi-tasking

Communication

Negotiation

Cross-team collaboration

Tools

Strata

The Trade Desk

Job description

BarkleyOKRP is seeking a Senior Programmatic Media Specialist to develop strategies and manage paid programmatic accounts to drive client performance. The role supports campaign development, optimization, and reporting across platforms including Strata, DSPs, and social channels.

The position offers a remote or hybrid work arrangement based on proximity to an office, with a competitive salary range and benefits.