Senior Programmatic Media Lead

Razorfish; Birmingham (MI); Hybrid; USD 75,000 - 106,000; Full time

Benefits offered by this job

Flexible working arrangements

Work Your World Program

Tuition Assistance

Paid time off

Matching Gifts programs

Job summary

Razorfish is seeking a Programmatic Supervisor to lead day‑to‑day execution, optimization, and performance of programmatic digital media campaigns across display, video, CTV, audio, and native formats. You will work hands‑on in The Trade Desk, DV360, Yahoo DSP, Amazon DSP, and similar platforms.

You’ll mentor coordinators, partner with analytics and strategy teams, and translate client objectives into actionable programmatic plans that meet KPIs and drive business impact.

Qualifications

• Bachelor’s degree or higher in marketing, advertising, business, engineering or economics.
• 5+ years of directly related programmatic media experience.
• 2+ years of experience managing a team.
• Working knowledge of The Trade Desk, DV360, AOP, AAP and social APIs (Facebook/Twitter).
• Strong leadership and professionalism; comfortable presenting to senior management.
• Strong analytical skills to interpret campaign data and provide insights.
• Understanding of traditional and interactive media planning elements.
• Resourceful, curious, and motivated with ability to work independently or in a team.
• Strong analytics, organizational, and communication skills; client facing experience.
• Strong project management skills; proficient in Excel.

Responsibilities

• Manage junior team members responsible for the client’s media buys in DSPs.
• Direct the execution of programmatic deliverables to meet or exceed expectations.
• Maintain solid knowledge of DSP/SSP setups and publisher integrations.
• Develop, grow, and maintain client relationships with exceptional service.
• Create action plans for achieving KPIs and measurement of digital media success.
• Educate clients and partners on latest programmatic tech and data advancements.
• Provide direction to improve campaign performance and implement new strategies.
• Deliver presentations to clients and internal teams on strategy and results.
• Lead meetings on new technologies, trends, and opportunities in programmatic media.
• Collaborate with analytics on measurement reporting and insights generation.
• Lead regular insight meetings detailing performance and opportunities.
• Work with media partners to ensure accurate platform implementation.
• Coach and educate coordinators and planners for team growth.

Skills

Leadership

Analytics

Client facing

Project management

Communication

Organizational skills

Strategic thinking

Presentation skills

Education

Bachelor’s degree or higher in marketing/advertising/business/economics/engineering/statistics

Tools

The Trade Desk

DV360 / DoubleClick Bid Manager

AOP

AAP

Facebook APIs

Twitter APIs

Job description

Razorfish is seeking a Programmatic Supervisor to lead day‑to‑day execution, optimization, and performance of programmatic digital media campaigns across display, video, CTV, audio, and native formats. You will work hands‑on in The Trade Desk, DV360, Yahoo DSP, Amazon DSP, and similar platforms.

You’ll mentor coordinators, partner with analytics and strategy teams, and translate client objectives into actionable programmatic plans that meet KPIs and drive business impact.