Senior Programmatic Media Buyer — DSP & Data-Driven Growth

Amazon; Seattle (WA); On-site; USD 83,000 - 138,000; Full time

Job summary

Amazon is seeking a Senior Media Buyer for the ADA team to lead programmatic media campaigns, optimize budgets, and drive performance analysis. You will plan, execute, and report on campaigns across Amazon DSP and other DSPs, collaborating with cross-functional teams to align media strategies with business objectives.

Strong analytical skills and experience with DSP platforms are essential. You will partner with Supply and Product teams to enhance Amazon DSP offerings, stay ahead of industry

Qualifications

• 4+ years of professional marketing experience.
• Experience using data and metrics to drive improvements.
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
• Experience building and optimizing multiple, simultaneous marketing campaigns.
• Experience managing or working within cross-functional marketing and creative teams.
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.
• Experience in audience segmentation and targeting.
• Experience in online retail/B2C marketing.
• Experience in planning and buying programmatic media through DSPs such as Amazon DSP, The Trade Desk, DV360, or MediaMath.

Responsibilities

• Plan and execute programmatic media campaigns within Amazon DSP.
• Manage cross-team deadlines and project plans to ensure all initiatives launch on time.
• Manage campaign budgets and pacing to ensure optimal performance.
• Monitor and analyze campaign performance metrics.
• Troubleshoot and resolve campaign delivery issues, ad serving errors, and reporting discrepancies.
• Optimize campaigns based on data insights and KPIs.
• Collaborate with internal teams to align media strategies with business goals.
• Generate detailed performance reports and present findings.
• Stay current with industry trends and emerging technologies.
• Partner with Supply and Product teams to drive improvements to Amazon DSP offerings

Skills

Programmatic media buying

Data-driven decision making

Campaign optimization

Cross-functional collaboration

Analytical mindset

Tools

Excel

Tableau

Job description

Amazon is seeking a Senior Media Buyer for the ADA team to lead programmatic media campaigns, optimize budgets, and drive performance analysis. You will plan, execute, and report on campaigns across Amazon DSP and other DSPs, collaborating with cross-functional teams to align media strategies with business objectives.

Strong analytical skills and experience with DSP platforms are essential. You will partner with Supply and Product teams to enhance Amazon DSP offerings, stay ahead of industry