Senior Programmatic Marketing Lead - Display, Video & CTV

Intuit; San Francisco (CA); On-site; USD 205,000 - 278,000; Full time

Job summary

Intuit’s Global Business Solutions Group seeks a Principal Marketing Manager, Display & Video in San Francisco. You will shape digital video and display strategy, test aggressively, and scale programs to meet brand and acquisition goals.

You’ll collaborate across paid social, search, brand, and analytics, drive AI-assisted buying, measure incrementality, and report insights to leadership. This role blends hands-on buying with strategic leadership in a privacy-first environment.

Qualifications

• 8+ years of programmatic buying experience in paid performance and acquisition.
• Experience with B2B SaaS is a plus.

Responsibilities

• Campaign strategy, pacing, bidding, and optimization across display, video, and CTV.
• Collaborate with agency and channel peers to maximize media performance.
• Measure results and translate into actionable insights for leadership.
• Partner with data science to focus on incrementality and experimentation.

Skills

Programmatic buying

Cross-channel teamwork

Storytelling

AI in media buying

Measurement & MMM

Privacy-first data activation

DSPs & ad formats

Brand safety tools

Tools

DV360

Google Ads

The Trade Desk

Amazon DSP

Job description

Intuit’s Global Business Solutions Group seeks a Principal Marketing Manager, Display & Video in San Francisco. You will shape digital video and display strategy, test aggressively, and scale programs to meet brand and acquisition goals.

You’ll collaborate across paid social, search, brand, and analytics, drive AI-assisted buying, measure incrementality, and report insights to leadership. This role blends hands-on buying with strategic leadership in a privacy-first environment.