Principal Display & Video Marketing Leader — AI-Driven

Intuit; Mountain View (CA); On-site; USD 205,000 - 278,000; Full time

Benefits offered by this job

Bonus eligibility

Equity rewards

Competitive benefits

Job summary

Intuit’s Global Business Solutions Group seeks a Principal Marketing Manager, Display & Video to shape digital video and display strategy. You will test aggressively, scale initiatives, and partner with agency and internal teams to drive brand and acquisition goals.

The role emphasizes collaboration, storytelling, and governance of AI-assisted buying. You will work across programmatic display, online video, and CTV, driving optimization, measurement, and cross-functional alignment with a focus

Qualifications

• 8+ years of programmatic buying experience (agency or in-house), B2B SaaS experience preferred.
• Detail oriented with bias for action and strong collaboration across channels.
• Fluent in applying AI to media buying and governance of automated/agentic systems, with clear objectives and guardrails.

Responsibilities

• Own campaign strategy, pacing, bid and budget management across display, video, and CTV.
• Drive optimization through structure, audience strategy, bidding, creative rotation, and supply-path decisions.
• Leverage AI-assisted buying and emerging tools to plan, activate, optimize, and report with QA guardrails.
• Scale CTV and streaming buys across major platforms with premium inventory and cross-screen reach.
• Manage supply quality via SPO, curated marketplaces, PMP deals and pre-bid filtering to avoid MFA inventory.
• Collaborate with data science to measure incrementality, geo experiments, MMM inputs, and attention metrics.
• Coordinate with paid social, search, brand, web, lifecycle, and analytics to align audiences and full-funnel strategy.
• Report results with concise, actionable insights for cross-functional and leadership audiences.
• Partner with media partners for roadmapping and testing agendas; manage agency partners on plan development and reporting.

Skills

Programmatic buying

AI in media buying

Cross-functional collaboration

Storytelling with data

DSP platforms

Privacy-first data activation

Measurement & MMM

Ad verification / brand safety

Tools

Google DV360

Google Ads

The Trade Desk

Amazon DSP

IAS

DoubleVerify

Moat

UID2 / RampID

Job description

Intuit’s Global Business Solutions Group seeks a Principal Marketing Manager, Display & Video to shape digital video and display strategy. You will test aggressively, scale initiatives, and partner with agency and internal teams to drive brand and acquisition goals.

The role emphasizes collaboration, storytelling, and governance of AI-assisted buying. You will work across programmatic display, online video, and CTV, driving optimization, measurement, and cross-functional alignment with a focus