Senior Product Marketing Manager (Remote, US)

Grafana Labs; Remote (OR); Remote; USD 178,000 - 214,000; Full time

Job summary

An established industry player is seeking a Senior Product Marketing Manager to join their dynamic team. In this role, you will craft compelling Go-To-Market strategies that highlight the value of innovative cloud solutions. Collaborating closely with product management and marketing teams, you will enable customer engagement and facilitate product adoption through impactful messaging and training. This is an exciting opportunity to lead product launches and drive market success in a fast-paced environment. If you are passionate about technology and eager to make a significant impact, this role is perfect for you.

Benefits

Equity

Bonus

Flexible Work Hours

Health Insurance

Professional Development

Qualifications

• 2+ years in product marketing or solutions marketing.
• Strong skills in articulating technical product value.

Responsibilities

• Define go-to-market strategies and manage product launches.
• Create materials to help customers evaluate cloud products.

Skills

Product Marketing

Solutions Marketing

Technical Communication

Project Management

Market Research

Stakeholder Engagement

Education

Bachelor's Degree

Job description

United States (Remote)

We are looking for an experienced and growth-oriented product marketer to join as a key member of the Grafana Labs Product Marketing team. In this role, you will be responsible for creating Go-To-Market programs that effectively position the value of Grafana Labs and its products to solve the needs of target customers. You will show how our products and solutions — as well as our open source strategy and offerings — help prospects and customers achieve their goals.

As a Senior Product Marketing Manager, you will be in charge of the messaging and positioning across key personas and product areas. You’ll work closely with both product management and enablement to help buyers buy (and sellers sell) our value.

Key Responsibilities

• Define the go-to-market strategy, ensuring that users, buyers, and sellers understand the value of Grafana Labs and its offerings.
• Partner with engineering and marketing colleagues to create materials that help customers evaluate and adopt our cloud products: reference architectures, implementation guides, detailed product information, competitive positioning, etc.
• Own and manage the launch of new products/features relevant to target buyers.
• Conduct internal and customer research to understand pain points, competition, and opportunities.
• Enable go-to-market and sales teams to address customer requirements: clearly define the capabilities of our products and the value they provide, deliver training and enablement, and ensure customer-facing teams are able to effectively engage with customers, partners, and prospects.

Requirements

• 2+ years of relevant work experience (product marketing, solutions marketing, etc).
• Experience with marketing and selling to a technical audience.
• A passion for open source, cloud native, and infrastructure technologies.
• Proven ability to take on complex projects and efficiently drive them from start to finish.
• Ability to clearly articulate the value of technical products to customers and sellers alike.
• Experience leading product or feature launches autonomously as well as part of a team.
• Comfort working with a variety of internal and external stakeholders in complicated processes.
• Strong product and technical curiosity that translates to clear packaging, positioning, and messaging.
• Exceptional writing and communication skills.
• A high “say-do” ratio in executing and delivering impact.

What you’ll bring to the role

You’ll bring a passion for high quality and a demand for impact in your work. You’ll bring an ability to execute quickly and thrive in a fast-paced environment.

In the US, the base compensation range for this role is USD 178,000 - USD 214,000. Actual compensation may vary based on level, experience, and skillset as assessed in the interview process. Benefits include equity, bonus (if applicable) and other benefits listed here.

*Compensation ranges are country specific. If you are applying for this role from a different location than listed above, your recruiter will discuss your specific market’s defined pay range & benefits at the beginning of the process.

About Grafana Labs

There are more than 20M users of Grafana, the open source visualization tool, around the globe, monitoring everything from beehives to climate change in the Alps. The instantly recognizable dashboards have been spotted everywhere from a NASA launch and Minecraft HQ to Wimbledon and the Tour de France. Grafana Labs also helps more than 3,000 companies -- including Bloomberg, JPMorgan Chase, and eBay -- manage their observability strategies with the Grafana LGTM Stack, which can be run fully managed with Grafana Cloud or self-managed with the Grafana Enterprise Stack, both featuring scalable metrics (Grafana Mimir), logs (Grafana Loki), and traces (Grafana Tempo).

Benefits

For more information about the perks and benefits of working at Grafana, please check out our careers page.

Equal Opportunity Employer

At Grafana Labs we’re building a company where a diverse mix of talented people want to come, stay, and do their best work. We know that our company runs on the hard work and the dedication of our passionate and creative employees. If you're excited about this role but your experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways.

We will recruit, train, compensate and promote regardless of race, religion, color, national origin, gender, disability, age, veteran status, and all the other fascinating characteristics that make us different and unique. We believe that equality and diversity builds a strong organization and we’re working hard to make sure that’s the foundation of our organization as we grow.

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