Senior Product Marketing Manager (Fully Remote)

Construction Technology Company; United States; Remote; USD 130,000 - 160,000; Full time

Job summary

Construction Technology Company is seeking a senior product marketing leader to own positioning, messaging, and GTM for a growing B2B SaaS product line in the US market. You will build the product marketing function from the ground up, shaping discovery and evaluation for construction businesses and driving go-to-market planning across regions.

The role emphasizes cross-functional leadership and a strong focus on innovation in marketing execution, with an emphasis on regional strategy and

Qualifications

• Five to eight years of B2B SaaS product marketing experience.
• Experience building a product marketing function from the ground up.
• Must be authorized to work in the United States without visa sponsorship.

Responsibilities

• Own positioning and messaging across customer segments, buyer personas, and markets.
• Build the product marketing function, including strategy, playbook, and operating practices.
• Lead go-to-market planning and execution for product, partner, and feature launches.

Skills

B2B SaaS marketing

Product marketing leadership

Go-to-market planning

Job description

• This role will build and lead product marketing across multiple regions.
• Help shape how construction businesses discover, evaluate, and adopt products.

What You'll Do:

• Own positioning and messaging across customer segments, buyer personas, and markets.
• Build the product marketing function, including strategy, playbook, and operating practices.
• Lead go-to-market planning and execution for product, partner, and feature launches.

What We're Looking For:

• Five to eight years of B2B SaaS product marketing experience.
• Experience building a product marketing function from the ground up.
• Must be authorized to work in the United States without visa sponsorship.
• Base salary of $130,000 to $160,000 annually.
• Remote within the United States, with Austin, Texas as the primary location.

They provide construction technology products that help businesses in the construction industry. The company operates across multiple regions and is building its product marketing function, with a focus on innovation and go-to-market execution.