Product Marketing – B2B Manufacturing / Industrial

Talantir; Texas; Remote; USD 115,000 - 125,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401k with 4% match

Paid time off

Holidays

Sick time

Job summary

Talantir is seeking a remote Product Marketing Manager for a Texas-based portfolio. You will own the go-to-market strategy and day-to-day execution across education, energy, and data center sectors, driving marketing activities in the US.

You will work hands-on, coordinating trade shows, collateral, launches, and market research to fuel growth and customer value. The role requires deep experience in B2B product marketing, strong CRM and automation skills, and a proven ability to execute without

Qualifications

• Bachelor's degree required.
• 5+ years of B2B product marketing experience.
• 4+ years in manufacturing/construction/security industry.
• 3+ years of product launches/go-to-market campaigns.
• CRM and marketing automation tools experience.

Responsibilities

• Closely track KPIs; measure marketing performance.
• Develop and execute product marketing strategies.
• Align strategies with business objectives and market needs.
• Manage product launches; define timelines and campaigns.
• Translate technical features into customer value propositions.
• Coordinate trade shows and field marketing initiatives.
• Update website content as needed.

Skills

B2B product marketing

Industry experience (manufacturing/con

Go-to-market campaigns

CRM tools

Marketing automation tools

Education

Bachelor's Degree

Tools

CRM tools

Marketing automation

Job description

[Remote] Product Marketing – B2B Manufacturing / Industrial

• Location: Texas, Remote
• Salary: $115,000 - $125,000 + Bonus
• Benefits: Medical, Dental, Vision, 401k w/ 4% match, PTO, Holidays, Sick Time
• Job Type: Full-Time
• Typical Hours: Monday - Friday, 8:00 AM - 5:00 PM CT
• Travel: <20% (trade shows, customer visits, and field activity)
• Start Date: ASAP
• Sponsorship: Not available

[Remote] Product Marketing – B2B Manufacturing / Industrial Description

Our manufacturing client is seeking a remote Product Marketing Manager to add to their team in Texas. In this role, you'll own the go-to-market strategy and day-to-day execution for a portfolio of products used across sectors like education, energy, and data centers. This role operates as the primary marketing resource in the United States, meaning you must be comfortable working independently and must be hands-on across multiple marketing functions. While a global marketing team provides support for larger initiatives (such as website redevelopment), this position will personally drive many day-to-day marketing activities. The ideal candidate has grown through a variety of marketing responsibilities such as coordinating trade shows, product collateral, sales materials, product launches, market research, website updates, and lead generation initiatives. Success in this role requires someone who enjoys rolling up their sleeves and executing work directly, rather than managing large teams or external agencies. This is an exciting opportunity to have a visible impact on shaping how the market understands the products, and how the business targets growth.

[Remote] Product Marketing – B2B Manufacturing / Industrial Responsibilities

• Closely track KPIs; measure marketing performance
• Analyze results to adjust messaging and strategies; optimize based on metrics
• Develop and execute product marketing strategies
• Align strategies with business objectives and market needs
• Analyze market, customers, and competitors; inform positioning, pricing, and messaging
• Help influence product roadmap and future innovation
• Manage and lead product launches; define strategies, timelines, and campaigns
• Translate technical features into clear customer value propositions
• Help create sales tools, case studies, and training materials
• Coordinate trade shows and field marketing initiatives; promote solutions and gather insights
• Update website content as needed
• Support growth of company as a whole

[Remote] Product Marketing – B2B Manufacturing / Industrial Qualifications

• Bachelor's Degree required
• 5+ years of B2B product marketing experience required
• 4+ years of manufacturing/construction/security industry experience required
• 3+ years of managing product launches and go-to-market experience required
• CRM and marketing automation tools experience required

Job Type: Full-time

Pay: $115,000.00 - $125,000.00 per year

Benefits

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Education

• Bachelor's (Required)

Experience

• B2B product marketing: 5 years (Required)
• manufacturing, construction, or security industry: 4 years (Required)
• product launch and go-to-market campaign management: 3 years (Required)
• CRM and marketing automation tools: 2 years (Required)

Work Location: Remote