Senior Product Marketing Manager, Digital Ad Remote

Linda Werner & Associates, Inc.; United States; À distance; USD 110 000 - 140 000; Plein temps

Résumé du poste

Linda Werner & Associates, Inc. is seeking an experienced Product Marketing Manager to support a global technology company focused on digital advertising and business products.

This role sits at the intersection of product, marketing, research, advertising, and strategy, partnering with Product, Sales, and cross-functional teams to translate advertiser needs into go-to-market strategies. The ideal candidate has a strong blend of strategic thinking, analytics, and product marketing expertise,

Qualifications

• 8+ years of professional experience in product marketing, management consulting, business strategy and operations, digital marketing or advertising, analytics, or another highly analytical discipline.
• Experience contributing to product strategy and go to market planning.
• Demonstrated success managing complex projects with significant stakeholder visibility.
• Strong project management skills with the ability to independently drive work from strategy through execution.
• Experience conducting research and translating findings into actionable business or product recommendations.
• Ability to simplify complex concepts and communicate them clearly to varied audiences.
• Strong cross functional collaboration and stakeholder management skills.
• Experience developing structured frameworks to evaluate ambiguous problems and recommend a path forward.
• Strong analytical, communication, organizational, and presentation skills.
• Ability to work effectively in a fast paced environment where priorities and requirements may evolve.

Responsabilités

• Conduct market, customer, and competitive research to identify advertiser needs and inform product strategy.
• Partner with advertisers and internal teams to support product testing, gather insights, and evaluate performance.
• Develop product positioning, messaging, and go to market strategies for new and evolving advertising products.
• Partner with Product and Sales teams to translate market insights into product recommendations and commercialization strategies.
• Contribute to strategic direction for advertising and creator focused product initiatives.
• Lead high priority projects involving multiple stakeholders and product teams.
• Develop structured frameworks to evaluate complex business and product questions and present clear recommendations.
• Manage fast moving priorities, dependencies, risks, and stakeholder communications.
• Anticipate potential issues and escalations and drive them through resolution.
• Serve as the primary owner for assigned initiatives, ensuring strong execution and effective cross functional communication

Connaissances

Market research

Go-to-market planning

Cross-functional collaboration

Strategic thinking

Analytical ability

Project management

Communication

Description du poste

Linda Werner & Associates, Inc. is seeking an experienced Product Marketing Manager to support a global technology company focused on digital advertising and business products.

This role sits at the intersection of product, marketing, research, advertising, and strategy, partnering with Product, Sales, and cross-functional teams to translate advertiser needs into go-to-market strategies. The ideal candidate has a strong blend of strategic thinking, analytics, and product marketing expertise,