Senior Product Marketing Manager, Ads Data & Measurement

Samsung; New York (NY); Hybrid; USD 140,000 - 190,000; Full time

Benefits offered by this job

Health benefits

Daily catered lunches

Top-tier devices

Job summary

Samsung Ads in New York City (Hybrid, in-office 3-4 days/week) is seeking a highly motivated Senior Product Marketing Manager to join the Product Marketing team. This B2B-focused role leads the GTM strategy for measurement, data, and attribution solutions, partnering with BD, Product, Engineering, Sales, and external partners to translate goals into actionable offerings.

The role requires strong product go-to-market ownership and collaboration across the product lifecycle, with a focus on

Qualifications

• Senior Product Marketing Manager with experience in B2B tech.
• Strong GTM strategy and cross-functional leadership.
• Experience with data/measurement products in ads is preferred.

Responsibilities

• Own End-to-End Product Go-to-Market and Product Marketing for Ads Data & Measurement - Develop and execute go-to-market product strategy from conception to launch, both with in-house data and measurement solutions and with 3rd party partners.
• Understand the Customer and What it Takes to Win - Capture the voice of the customer by analyzing advertiser needs, pain points, demands, and market trends, and translating those insights into prioritized product and GTM strategies to accelerate sales.
• Package New and Existing Offerings that Meet Customer Business Objectives - Take new, complex products and distill them into easy-to-understand and value-driven offerings for sales and clients, working with BD teams to secure rights, pricing, and more.

Skills

Go-to-Market

Product Marketing

Stakeholder Management

B2B

Job description

Samsung Ads in New York City (Hybrid, in-office 3-4 days/week) is seeking a highly motivated Senior Product Marketing Manager to join the Product Marketing team. This B2B-focused role leads the GTM strategy for measurement, data, and attribution solutions, partnering with BD, Product, Engineering, Sales, and external partners to translate goals into actionable offerings.

The role requires strong product go-to-market ownership and collaboration across the product lifecycle, with a focus on