Senior Ad Data & Measurement Product Marketing Lead

Samsung Ads; Los Angeles (CA); On-site; USD 160,000 - 190,000; Full time

Job summary

Samsung Ads in New York City or Playa Vista seeks a Senior Product Marketing Manager to own end-to-end GTM for measurement and data solutions, including 3rd party partnerships. You’ll translate advertiser needs into monetized offerings and lead cross-functional efforts with BD, Product, Eng, Sales, and Insights.

The role reports to the Senior Director of Product Marketing within the Commercialization team and is based in-office 3-4 days/week, with plans to move to 5 days by year end.

Qualifications

• 8+ years in B2B ads product marketing, media or tech.
• 5+ years in ads data & measurement, MMM/attribution.
• Lifecycle ownership from concept to GA in ad products.
• Proven launches and adoption of new products.
• Strong cross-functional collaboration with BD, Sales, Eng.

Responsibilities

• Own end-to-end GTM and product marketing for Ads Data & Measurement.
• Capture advertiser needs and translate into prioritized GTM strategies.
• Package offerings into clear, sales-ready programs with cases and benchmarks.
• Define value propositions and align with Sales, Product, Engineering, Insights.
• Collaborate daily with Product, Marketing, Sales and BD to drive adoption.

Skills

Product marketing

Ads measurement

Go-to-market

Cross-functional collaboration

Data analysis

Education

Bachelor’s degree

Job description

Samsung Ads in New York City or Playa Vista seeks a Senior Product Marketing Manager to own end-to-end GTM for measurement and data solutions, including 3rd party partnerships. You’ll translate advertiser needs into monetized offerings and lead cross-functional efforts with BD, Product, Eng, Sales, and Insights.

The role reports to the Senior Director of Product Marketing within the Commercialization team and is based in-office 3-4 days/week, with plans to move to 5 days by year end.