Senior Product Marketing Manager

Qualia; United States; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health plans

401k

Commuter benefits

Professional development

Parental leave

Flexible time off

Onboarding program

Biweekly all-hands meetings

Virtual events

Job summary

Qualia, a leading B2B real estate technology company, is seeking a Senior Product Marketing Manager to drive go-to-market strategies across our product portfolio. You will manage launches, develop positioning, and create compelling content in collaboration with Product, Sales, Marketing, and Customer Success.

Remote-friendly role with Austin-based emphasis. The ideal candidate brings 5–7 years in B2B SaaS product marketing, strong messaging skills, and a data-driven approach to understand

Qualifications

• Minimum 5-7 years of product marketing experience, preferably in B2B SaaS
• Proven experience in go-to-market planning and product launch execution
• Excellent communication skills with ability to translate concepts into clear messaging
• Analytical thinker who digs into the why behind strategy and positioning
• Customer-centric, grounded in real customer pain points
• Self-driven, with strong ownership and continuous improvement mindset
• Ability to influence multiple stakeholders across functions without formal authority
• Experience managing complex projects with multiple stakeholders

Responsibilities

• Create and execute go-to-market strategies for product launches and campaigns
• Develop messaging and positioning that differentiates products in the market
• Produce content such as product decks, videos, case studies, webinars
• Collaborate with sales to develop enablement tools, training, and collateral
• Gather customer feedback to refine messaging and drive alignment with Customer Success

Skills

Go-to-market planning

Product launches

Content creation

Messaging & positioning

Cross-functional collaboration

Sales enablement

Customer insights

Analytical thinking

Project management

Job description

At Qualia, we’ve built the leading B2B real estate technology that transforms the home buying and selling experience into a simple, secure, and enjoyable process. Our SMB and Enterprise products bring together users from across the real estate ecosystem including homebuyers and sellers, lenders, title and escrow agents, and real estate agents onto a single shared digital closing platform, providing greater clarity and transparency to real estate transactions. Today, through our business customers across the country, millions of consumers use Qualia to close on homes every year.

What You’ll Work On

Qualia is looking for an experienced Senior Product Marketing Manager to help lead go-to-market strategy across our product portfolio. As a key member of the Product Marketing team, this individual will manage go-to-market initiatives, lead product and feature launches and integrated campaigns, develop messaging and positioning, support sales enablement, and produce content such as product collateral, videos, and customer case studies. This highly collaborative role partners closely with cross-functional teams, including but not limited to Product, Sales, Marketing, and Customer Success.

Responsibilities

• Create and execute comprehensive go-to-market strategies for new product launches, feature releases, and integrated marketing campaigns
• Produce compelling value propositions and messaging that differentiate our products in the market and resonate with target audiences
• Develop high-quality content, including product decks, videos, customer case studies, webinars, and more, that highlight the benefits and differentiators of our products
• Partner with sales teams to develop effective tools, training, and content that empower them to communicate product value to prospects and customers. Create and deliver presentations, sales collateral, and case studies that show customer success
• Gather customer feedback to iterate on product messaging and positioning. Work closely with Customer Success to understand customer pain points and advocate for them internallyWork closely with Product, Marketing, Sales, Customer Success, and other teams to ensure alignment on messaging, campaigns, and overall marketing strategy

Your Background That Likely Makes You a Match

• Minimum of 5-7 years of product marketing experience, preferably within B2B SaaS
• Proven experience in go-to-market planning, product launch execution, and creating compelling content
• Exceptional verbal and written communication skills with an ability to translate concepts into clear, compelling messaging and positioning
• A naturally analytical, critical thinker who digs into the “why” behind strategy and positioning
• Genuinely curious and customer-centric, with a track record of grounding messaging in real customer pain points
• Self-driven and outcome-oriented: someone who holds their own work to a high bar and keeps pushing to improve it
• Demonstrated ability to work cross-functionally and influence multiple stakeholders without direct authority
• Experience managing complex projects with multiple stakeholders, with strong organizational and project management skills
• Ability to thrive in a fast-paced, dynamic environment with a collaborative, humble, and solutions-oriented mindset
• Experience with fintech and/or the title industry is a plus

While this role is based in Austin, Texas, we’re open to exploring remote possibilities for qualified candidates. We have other physical office locations in San Francisco, California, and Concord, New Hampshire.

Why Qualia

Qualia is made up of incredibly bright, mission-driven coworkers who are passionate about using technology to solve real-world problems, and we’re growing quickly. In order to continue building an engaging and dynamic organization, we’re committed to giving everyone the support they need to do great work.

Our benefits package is designed to allow our team members to be their best selves, both in and out of the workplace.

• comprehensive health plans
• a 401k program
• commuter benefits
• professional development
• parental leave
• a flexible time off policy
• a robust online onboarding program to train new hires
• biweekly all hands meetings
• a variety of internal virtual events to keep employees connected

We believe diverse perspectives and backgrounds are critical to building great technology, and our goal is to cultivate an environment where people feel equally valued and respected. Qualia is proud to be an equal-opportunity workplace, and we welcome applicants from all backgrounds regardless of race, color, ancestry, religion, gender identity or expression, sexual orientation, marital status, age, citizenship, socioeconomic status, disability, or veteran status.

By submitting your application, you acknowledge and agree to the collection, processing, and use of your personal information as described in our Employee Data Privacy Notice.

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